Senior AdTech Data Engineer - Measurement & Analytics

Dept; United States; Remote; USD 85,000 - 100,000; Full time

Benefits offered by this job

Healthcare, Dental, Vision

PTO

Paid Holidays

Job summary

DEPT® is seeking a Senior, Data Technology to design and build data collection systems across web and mobile. You’ll own end‑to‑end tag architecture, server‑side integrations, and conversion APIs while translating business goals into technical decisions.

You will drive data quality, validate releases, and collaborate with client engineers and the BI team to keep taxonomies consistent and scalable across accounts.

Qualifications

• 3–5 years in AdTech/MarTech or data architecture with hands‑on implementation.
• Ability to design data collection and activation frameworks across platforms.
• Deep experience with tag management systems and event‑based data design.
• Familiarity with mobile measurement, MMPs, and app analytics SDKs.
• Knowledge of privacy/consent ecosystems and their operational impact.
• Strong communication to present decisions to engineers and marketers.

Responsibilities

• Design and implement web data collection systems with data layer specs and event schemas.
• Own tag management and ad-tech platform configuration across environments from build to prod.
• Develop server‑side APIs and conversions integrations (Meta CAPI, GA4) and advise on match quality.
• Define mobile measurement specs and validate client releases for data accuracy.
• Translate measurement needs into technical decisions and guide client teams.
• Maintain data quality standards with validation, monitoring, and QA checks.
• Document architectures and decisions for engineers and business stakeholders.
• Collaborate with BI to ensure clean data flows and taxonomy consistency.
• Track privacy changes (Privacy Sandbox, ITP, ATT) and assess impact.
• Contribute to internal tooling and playbooks for the Marketing Tech practice.

Skills

AdTech

MarTech

digital measurement

data architecture

SDK events

privacy compliance

client communication

Tools

GTM

Tealium

Adobe Launch

Meta CAPI

Google Ads

Floodlight

Job description

DEPT® is seeking a Senior, Data Technology to design and build data collection systems across web and mobile. You’ll own end‑to‑end tag architecture, server‑side integrations, and conversion APIs while translating business goals into technical decisions.

You will drive data quality, validate releases, and collaborate with client engineers and the BI team to keep taxonomies consistent and scalable across accounts.