Senior AD, Marketing Portfolio — P2P & Congress

Boehringer Ingelheim Pharmaceuticals, Inc.; Ridgefield (CT); Hybrid; USD 166,000 - 294,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

Retirement savings plan

Paid time off

Job summary

Boehringer Ingelheim Pharmaceuticals, Inc. in Ridgefield, CT is seeking an AD/Sr AD, Marketing Portfolio P2P and Congress - CRM to lead brand plan tactics and cross-functional collaboration with internal teams and external agencies.

You will manage brand programs, oversee budget and forecasts, analyze market trends, and work with digital partners to optimize marketing performance. Hybrid on-site with 2–3 days weekly remote work is supported.

Qualifications

• Bachelor's degree required from an accredited institution.
• MBA preferred.
• AD: 5+ years of experience in the US pharmaceutical industry, including 3 years of US pharmaceutical marketing or related pharma experience.
• Sr. AD: 8+ years of experience in the US pharmaceutical industry, including 5 years US pharmaceutical marketing or related pharma experience.
• Experience working directly with digital partners to develop and execute initiatives strongly preferred.
• Experience in guiding and integrating digital analytics and driving metrics based optimization strongly preferred.
• Demonstrated project management skills.
• Demonstrated ability to manage budget and resources.
• Key contributor in development of marketing strategies that influence tactical implementation for brand teams.

Responsibilities

• Develop, implement and manage brand plan tactics to support the brand strategy, with collaboration from brand team members and external agencies/vendors.
• Manage risk within the MLR review process for marketing programs and material.
• Assist in development, management and monitoring of product forecasts and brand expense budget.
• Monitor and interpret market and product performance trends; share insights with the team.
• Coordinate activities with internal/external partners to ensure effective execution of plans; lead cross-functional teams when needed.
• Interact with all levels of Sales Force to ensure aligned tactics.
• Provide input to market research on study design and interpret findings to refine marketing direction.
• Develop and work with KOLs to validate brand strategies and tactics.
• Support annual business planning and communicate strategic direction to partners.

Skills

Brand marketing experience

Digital analytics

Project management

Budget management

Cross-functional collaboration

MS Office proficiency

Education

Bachelor's degree

MBA

Tools

MS Office

Outlook

Database applications

Job description

Boehringer Ingelheim Pharmaceuticals, Inc. in Ridgefield, CT is seeking an AD/Sr AD, Marketing Portfolio P2P and Congress - CRM to lead brand plan tactics and cross-functional collaboration with internal teams and external agencies.

You will manage brand programs, oversee budget and forecasts, analyze market trends, and work with digital partners to optimize marketing performance. Hybrid on-site with 2–3 days weekly remote work is supported.