Senior Account Manager - Programmatic

LE130 Unity Technologies SF; New York (NY); Hybrid; USD 87,000 - 163,000; Full time

Benefits offered by this job

Health insurance

Stock options

Retirement plan

Generous vacation days

Commuter subsidy

Job summary

Unity Technologies seeks a senior programmatic lead to manage a portfolio of brand and agency clients across the Central and Eastern US. You’ll own end-to-end programmatic campaigns from onboarding to reports, translating KPIs into activation strategies and driving ROI.

The role requires RTB fluency, strong relationship skills, and cross-functional collaboration across Ad Ops, Product, and Finance. You’ll work in a hybrid office setting, collaborating with teams on Unity Audience Hub, 1PD/3PD

Qualifications

• Expert-level experience activating and troubleshooting campaigns across major DSPs.
• Strong understanding of RTB, PMP/PG deals, and delivery diagnostics.

Responsibilities

• Manage relationships with brand and agency clients across the Central and Eastern US.
• Oversee end-to-end programmatic campaigns across major DSPs.
• Translate KPIs into activation strategies and drive performance growth.
• Lead quarterly business reviews and educate clients on Unity's advertising tools.
• Collaborate with Ad Ops, Product, and Finance to resolve issues and optimize delivery.

Skills

Programmatic depth

Operational precision

Analytical mindset

Client presence

Communication

Tools

Salesforce

Unity Audience Hub

Job description

The opportunity Unity is the world's most widely used real-time 3D platform — and one of the most powerful advertising environments in mobile. With 256 million monthly active users across thousands of titles, Unity's reach rivals the largest digital platforms. Nine of the top ten mobile games run Unity Ads, and brands like P\\&G, McDonald's, Apple, and Walmart trust Unity to deliver high-attention, brand-safe access to consumers at scale. You'll own a portfolio of brand and agency clients across the Central and Eastern US, serving as their primary programmatic partner from campaign kickoff through quarterly business reviews. This isn't a campaign-management role - it's a strategic seat at the table, requiring deep RTB fluency, sharp operational instincts, and the relationship skills to become the person clients call first. We’ve released Unity Vector, our AI-driven advertising platform, and Unity Audience Hub - our data platform, combining Unity's proprietary gameplay and behavioral signals with 1PD and 3PD audiences to build targeting that no other supply-side can replicate. We're also expanding off-platform into CTV, Display, and DOOH - and you'll be part of shaping how we bring those products to market with clients.

Client portfolio

Serve as the primary point of contact for a book of brand and agency clients across the Central and Eastern US - managing relationships, expectations, and strategic direction across verticals including Entertainment, QSR, CPG, Retail, and Pharma.

Campaign excellence

Oversee end-to-end programmatic campaign execution across major DSPs - from onboarding and trafficking through pacing, optimization, and wrap reports. Translate client KPIs into precise activation strategies across Managed Service, PMPs, and Programmatic Guaranteed deals. Hold yourself accountable to delivery.

Data storytelling

Analyze campaign performance with a critical eye, surface insights that aren't obvious, and build client-facing narratives that connect Unity's supply to upper- and mid-funnel brand outcomes - VCR, viewability, brand lift, reach/frequency, and beyond. Help clients understand not just what happened, but what it means for their brand.

Troubleshooting and escalation

Own the diagnosis of delivery issues, pacing discrepancies, PMP/PG deal failures, and third-party verification conflicts. Work cross-functionally with Ad Ops, Product, and Finance to reach resolution quickly and communicate clearly throughout.

Revenue growth

Proactively identify upsell and expansion opportunities within your accounts. Lead strategic planning conversations, propose incremental investment with a clear business case, and close those upsells with the support of your sales partners.

Audience strategy

Guide clients on how to leverage Unity Audience Hub - including Unity's unique gameplay and behavioral signals, 1PD CRM integration, and 3PD foundations from partners like Experian, Attain, and Foursquare - to build targeting strategies unavailable anywhere else in mobile.

Client education and QBRs

Lead quarterly business reviews, platform training sessions, and reporting readouts. Advise clients on format selection across Unity's creative suite - full screen video, interactive end cards, playable ads, shoppable units, and dynamic creatives - matching format to funnel stage and KPI.

Process and tooling

Contribute to workflow improvements, shared playbooks, and internal efficiency efforts. Use AI tools (Claude, Gemini, and others) to streamline your own workflows and raise the bar for how the team operates.

What we're looking for

Programmatic depth: Expert-level experience activating and troubleshooting campaigns across major DSPs - The Trade Desk, DV360, Amazon DSP, StackAdapt, Yahoo, and others. You understand how RTB auctions work, how PMP and PG deals are structured and debugged, and what causes delivery to break down at the bid, win, or render stage. You've worked across books of business exceeding $25MM+.

Operational precision: Hands-on experience with trafficking, tag implementation, pixel QA, creative troubleshooting, and impression reconciliation. You know how to move fast without cutting corners, and you flag discrepancies before clients do.

Analytical mindset: Comfortable working in large datasets and turning performance data into clear, actionable stories. You don't just report numbers - you tell clients what they mean and what to do differently. Proficiency connecting campaign signals (VCR, viewability, brand lift, footfall, ROAS) to brand business objectives across funnel stages.

Client presence: Polished, proactive, and consultative. You've led QBRs with senior agency and brand stakeholders, delivered strategic recommendations under pressure, and built the kind of trust that leads to renewals and expanded investment. You're equally effective on a video call, in a boardroom, and at an in-person client event.

Communication and prioritization: You manage a complex book of business without dropping the ball. You know how to triage competing demands, communicate proactively when something is off-track, and keep both internal and external stakeholders aligned. Written and verbal communication are both strengths.

Experience managing invoicing, credit checks, past-due escalations, and quarter-end revenue actualization in Salesforce or similar tools. Familiarity with Unity's supply, Audience Hub, or other gaming-specific advertising platforms. Experience piloting new measurement or targeting solutions in partnership with third-party vendors (Kantar, Disqo, Samba TV, Adelaide, Foursquare, etc.).

Vertical expertise in one or more of Unity's key advertiser categories: Entertainment, QSR, CPG, Retail, or Pharma.

Additional information

Relocation support is not available for this position. Work visa/immigration sponsorship is not available for this position. Please note that this role is a Hybrid position in office 3 days/week.

Base Salary Range

Zone A: $87,000 - $131,000 USD gross
Zone B: $98,000 - $147,000 USD gross
Zone C: $109,000 - $163,000 USD gross

The range above represents the base salary for this position. Because this is a revenue-focused role, it may also be eligible for equity ownership and a variable incentive plan, such as sales commission or On-Target Earnings (OTE). Actual compensation is based on the candidate's professional background and qualifications. This range reflects the anticipated base salary for this position. Beyond base salary, this role may be eligible for equity awards and participation in our company incentive plans (such as annual discretionary bonuses or sales commissions). The final offer amount will depend on several factors, including geographic location and the candidate’s relevant experience, professional background, and skill set.

Benefits

• Comprehensive health, life, and disability insurance
• Commute subsidy
• Employee stock ownership
• Competitive retirement/pension plans
• Generous vacation and personal days
• Support for new parents through leave and family-care programs
• Office food snacks
• Mental Health and Wellbeing programs and support
• Employee Resource Groups
• Global Employee Assistance Program
• Training and development programs
• Volunteering and donation matching program

Life at Unity

Unity [NYSE: U] is the world’s leading game engine, powering play for more than 3 billion consumers each month. The top mobile games in the world, the most played PC indie titles, the most innovative console games, and virtually all of the top XR and Web Games are developed, deployed, and grown in Unity. Unity also enables teams across industries like automotive, manufacturing, and healthcare to design, simulate, and collaborate in 3D — closing the gap between ideas and reality.

Unity is a proud equal opportunity employer. We are committed to fostering an inclusive, innovative environment and celebrate our employees across age, race, color, ancestry, national origin, religion, disability, sex, gender identity or expression, sexual orientation, or any other protected status in accordance with applicable law. Our differences are strengths that enable us to support the growing and evolving needs of our customers, partners, and collaborators.

This position requires the incumbent to have a sufficient knowledge of English to have professional verbal and written exchanges in this language since the performance of the duties related to this position requires frequent and regular communication with colleagues and partners located worldwide and whose common language is English.