Senior Account Manager - Data-Driven Campaign Growth

SNAP, Inc.; New York (NY); On-site; USD 107,000 - 161,000; Full time

Benefits offered by this job

Paid parental leave

Comprehensive medical coverage

Mental health support programs

Equity (RSUs)

Sales incentive program

Job summary

Snap Inc. in New York is seeking a Senior Account Manager to join our global Small and Medium Customers organization.

You will build senior-level client relationships, analyze and optimize campaign performance, strategically plan branded and performance video campaigns, and lead complex platform work streams. You will onboard new account managers, collaborate with account executives and creative strategists through RFPs to develop innovative, data-driven campaigns on Snapchat, driving measurable

Qualifications

• BS/BA degree in business, communications, marketing, or another related area of study or equivalent years of experience.
• 5+ years proven experience taking complex data and evaluating success metrics to create data stories that drive campaign performance or
• 5+ years working with clients to understand brand strategy, product attributes, main competitors, and major issues facing their business while performing in-depth data analysis that deliver both short and long term strategies

Responsibilities

• Lead, manage, and proactively grow relationships with key clients and agency partners
• Proactively lead product update discussions, educate brands and agencies on Snap’s new and existing products, and advise on best practices to drive optimal performance and groundbreaking campaigns
• Help onboard new account managers and account specialists, ensuring they understand best practices and key cross-functional relationships
• Partner with account executives and creative strategists throughout the RFP process to develop innovative, insight-driven digital campaigns on Snapchat, bringing measurable ROI for our clients
• Lead projects involving complex work streams and cross-functional collaboration (internally and externally)
• Dive deep into campaign performance data; guide KPI driven measurement strategies, identify performance trends, optimize campaigns to achieve results, and provide recommendations for upsell opportunities
• Increase adoption and engagement of Snap’s self-service platform and auction-based tools, providing ongoing technical support and real time analysis
• Proactively develop best-in-class case studies that deliver a constantly evolving test-and-learn agenda across the category

Skills

Excel

Data-driven

Cross-functional

Advertising metrics

Communication

Organization

Education

BS/BA in business/communications/marketing

Job description

Snap Inc. in New York is seeking a Senior Account Manager to join our global Small and Medium Customers organization.

You will build senior-level client relationships, analyze and optimize campaign performance, strategically plan branded and performance video campaigns, and lead complex platform work streams. You will onboard new account managers, collaborate with account executives and creative strategists through RFPs to develop innovative, data-driven campaigns on Snapchat, driving measurable