Senior Account Director, Integrated Media — Enterprise

Marketbridge; Boston (MA); On-site; USD 90,000 - 115,000; Full time

Benefits offered by this job

Time Off & Flexibility – Flexible PTO,

Health & Wellness – Medical benefits,

Financial Security – 401(k) with 3%

Learning & Growth – Development fund

Tech & Perks – Company laptop, stipend

Job summary

Marketbridge, a leading B2B agency, is seeking an Account Director, Integrated Media to lead a large, complex client relationship. You will coordinate across Media, Strategy, Creative, Analytics and Technology to ensure strategic alignment and profitable delivery.

You’ll guide senior client discussions, drive multi‑channel activations, and translate business priorities into clear direction for internal teams.

Qualifications

• 8+ years of account management, client leadership, or integrated marketing experience within an agency or similar client-service environment.
• Strong integrated media experience is required, including experience leading complex, multi-channel paid media programs
• Agency experience is required
• B2B marketing experience is required
• Experience leading a large, complex client account with multiple concurrent activations or workstreams
• Strong understanding of how media strategy, planning, activation, optimization, measurement, creative, data, analytics, and technology work together
• Proven ability to build trusted relationships with senior client stakeholders
• Experience translating complex or ambiguous client needs into clear strategic direction
• Experience partnering closely with Project Management on complex, multi-workstream engagements
• Strong commercial judgment and comfort with scope, budgets, forecasting, and profitability conversations
• Demonstrated ability to lead cross-functional teams through influence, clarity, and accountability
• Strong communication, presentation, facilitation, and negotiation skills
• Experience growing existing client relationships and identifying organic growth opportunities
• Global integrated media campaign experience is a strong plus

Responsibilities

• Own the overall health and strategic direction of a large enterprise client relationship, ensuring Marketbridge's work remains aligned to the client's business, marketing, and growth objectives
• Serve as a senior strategic advisor to Director- and VP-level client stakeholders, bringing proactive recommendations and clear points of view
• Lead across multiple paid media and integrated marketing activations, ensuring workstreams remain connected to the broader client strategy
• Bring strong media fluency to conversations around channel roles, investment strategy, activation, optimization, performance, and measurement
• Translate complex client challenges into clear direction for internal teams, bringing together the right capabilities across Media, Strategy, Creative, Analytics, Data, and Technology
• Ensure media recommendations are connected to the broader marketing strategy rather than treated as standalone activations
• Anticipate client needs, dependencies, risks, and decision points, engaging the right internal teams before issues become escalations
• Lead senior client meetings, business reviews, strategic planning conversations, and difficult discussions with clarity and confidence
• Partner closely with Project Management on scope, timelines, resources, budgets, and delivery health while maintaining clear accountability for client strategy and commercial direction
• Maintain oversight of account financial health, including forecasting, scope management, profitability, and commercial risk
• Identify opportunities to expand the client relationship by connecting emerging needs to additional Marketbridge capabilities
• Lead multidisciplinary account teams by providing clear priorities, context, and strategic direction
• Coach and develop account team members while creating alignment across Client Success, Project Management, Media, Strategy, Creative, and Analytics

Skills

Account leadership

Integrated media experience

B2B marketing experience

Agency experience

Senior stakeholder management

Cross-functional leadership

Strategic advisory

Forecasting & profitability

Job description

Marketbridge, a leading B2B agency, is seeking an Account Director, Integrated Media to lead a large, complex client relationship. You will coordinate across Media, Strategy, Creative, Analytics and Technology to ensure strategic alignment and profitable delivery.

You’ll guide senior client discussions, drive multi‑channel activations, and translate business priorities into clear direction for internal teams.