Account Director, Integrated Media

Marketbridge; Boston (MA); On-site; USD 90,000 - 115,000; Full time

Benefits offered by this job

Time Off & Flexibility – Flexible PTO,

Health & Wellness – Medical benefits,

Financial Security – 401(k) with 3%

Learning & Growth – Development fund

Tech & Perks – Company laptop, stipend

Job summary

Marketbridge, a leading B2B agency, is seeking an Account Director, Integrated Media to lead a large, complex client relationship. You will coordinate across Media, Strategy, Creative, Analytics and Technology to ensure strategic alignment and profitable delivery.

You’ll guide senior client discussions, drive multi‑channel activations, and translate business priorities into clear direction for internal teams.

Qualifications

• 8+ years of account management, client leadership, or integrated marketing experience within an agency or similar client-service environment.
• Strong integrated media experience is required, including experience leading complex, multi-channel paid media programs
• Agency experience is required
• B2B marketing experience is required
• Experience leading a large, complex client account with multiple concurrent activations or workstreams
• Strong understanding of how media strategy, planning, activation, optimization, measurement, creative, data, analytics, and technology work together
• Proven ability to build trusted relationships with senior client stakeholders
• Experience translating complex or ambiguous client needs into clear strategic direction
• Experience partnering closely with Project Management on complex, multi-workstream engagements
• Strong commercial judgment and comfort with scope, budgets, forecasting, and profitability conversations
• Demonstrated ability to lead cross-functional teams through influence, clarity, and accountability
• Strong communication, presentation, facilitation, and negotiation skills
• Experience growing existing client relationships and identifying organic growth opportunities
• Global integrated media campaign experience is a strong plus

Responsibilities

• Own the overall health and strategic direction of a large enterprise client relationship, ensuring Marketbridge's work remains aligned to the client's business, marketing, and growth objectives
• Serve as a senior strategic advisor to Director- and VP-level client stakeholders, bringing proactive recommendations and clear points of view
• Lead across multiple paid media and integrated marketing activations, ensuring workstreams remain connected to the broader client strategy
• Bring strong media fluency to conversations around channel roles, investment strategy, activation, optimization, performance, and measurement
• Translate complex client challenges into clear direction for internal teams, bringing together the right capabilities across Media, Strategy, Creative, Analytics, Data, and Technology
• Ensure media recommendations are connected to the broader marketing strategy rather than treated as standalone activations
• Anticipate client needs, dependencies, risks, and decision points, engaging the right internal teams before issues become escalations
• Lead senior client meetings, business reviews, strategic planning conversations, and difficult discussions with clarity and confidence
• Partner closely with Project Management on scope, timelines, resources, budgets, and delivery health while maintaining clear accountability for client strategy and commercial direction
• Maintain oversight of account financial health, including forecasting, scope management, profitability, and commercial risk
• Identify opportunities to expand the client relationship by connecting emerging needs to additional Marketbridge capabilities
• Lead multidisciplinary account teams by providing clear priorities, context, and strategic direction
• Coach and develop account team members while creating alignment across Client Success, Project Management, Media, Strategy, Creative, and Analytics

Skills

Account leadership

Integrated media experience

B2B marketing experience

Agency experience

Senior stakeholder management

Cross-functional leadership

Strategic advisory

Forecasting & profitability

Job description

Who We Are

Marketbridge partners with leading B2B brands to create unified Go-to-Market®systems that connectstrategy, AI, creativity, activation and measurement. With a team of 350+ across North America and Europe, Marketbridge supports clients worldwide, ranging from Fortune 1000 enterprises to venture-backed, high-growth companies across technology, financial services, healthcare, industrial and consumer sectors. For more information, please visit www.marketbridge.com and follow www.linkedin.com/company/marketbridge/.

Who We're Looking For

Marketbridge is seeking an Account Director, Integrated Media to lead the client relationship for a large, complex B2B account with multiple media activations and workstreams running across the business.

This role requires strong agency account leadership and deep integrated media experience. You will not be responsible for executing campaigns in platform, but you should understand how media strategy, planning, activation, optimization, measurement, creative, data, and technology come together to deliver against client goals.

You will serve as a senior client partner, helping connect multiple teams and activations to the bigger picture, translating business priorities into clear direction, and ensuring the work remains strategically aligned, commercially sound, and well coordinated.

You will work closely with Client Success leadership and partner across Media, Strategy, Creative, Analytics, Technology, and Project Management to deliver an integrated program for a large enterprise technology client.

Responsibilities

• Own the overall health and strategic direction of a large enterprise client relationship, ensuring Marketbridge's work remains aligned to the client's business, marketing, and growth objectives
• Serve as a senior strategic advisor to Director- and VP-level client stakeholders, bringing proactive recommendations and clear points of view
• Lead across multiple paid media and integrated marketing activations, ensuring workstreams remain connected to the broader client strategy
• Bring strong media fluency to conversations around channel roles, investment strategy, activation, optimization, performance, and measurement
• Translate complex client challenges into clear direction for internal teams, bringing together the right capabilities across Media, Strategy, Creative, Analytics, Data, and Technology
• Ensure media recommendations are connected to the broader marketing strategy rather than treated as standalone activations
• Anticipate client needs, dependencies, risks, and decision points, engaging the right internal teams before issues become escalations
• Lead senior client meetings, business reviews, strategic planning conversations, and difficult discussions with clarity and confidence
• Partner closely with Project Management on scope, timelines, resources, budgets, and delivery health while maintaining clear accountability for client strategy and commercial direction
• Maintain oversight of account financial health, including forecasting, scope management, profitability, and commercial risk
• Identify opportunities to expand the client relationship by connecting emerging needs to additional Marketbridge capabilities
• Lead multidisciplinary account teams by providing clear priorities, context, and strategic direction
• Coach and develop account team members while creating alignment across Client Success, Project Management, Media, Strategy, Creative, and Analytics

Qualifications

• 8+ years of account management, client leadership, or integrated marketing experience within an agency or similar client-service environment
• Strong integrated media experience is required, including experience leading complex, multi-channel paid media programs
• Agency experience is required
• B2B marketing experience is required
• Experience leading a large, complex client account with multiple concurrent activations or workstreams
• Strong understanding of how media strategy, planning, activation, optimization, measurement, creative, data, analytics, and technology work together
• Proven ability to build trusted relationships with senior client stakeholders
• Experience translating complex or ambiguous client needs into clear strategic direction
• Experience partnering closely with Project Management on complex, multi-workstream engagements
• Strong commercial judgment and comfort with scope, budgets, forecasting, and profitability conversations
• Demonstrated ability to lead cross-functional teams through influence, clarity, and accountability
• Strong communication, presentation, facilitation, and negotiation skills
• Experience growing existing client relationships and identifying organic growth opportunities
• Global integrated media campaign experience is a strong plus

Our Culture & Our Core Values

Marketbridge supports Fortune 50 companies and global brands in redefining how they go to market.

How we work together matters just as much as the work itself. Our values shape how we operate day to day. Be Kind means treating teammates with respect and showing up for one another. Be Open reflects how we collaborate, share perspectives, and give clear, honest feedback. Be Real speaks to a culture of authenticity, where people can speak up and be themselves. Be Brave pushes us to challenge assumptions, think critically, and pursue ideas that lead to real results.

You’ll join a collaborative team focused on solving real problems for complex clients. From day one, you’ll gain hands‑on experience, work closely with supportive leaders, and continue developing through meaningful client work and ongoing learning. We value accountability, curiosity, and ownership, and we trust people to take initiative and follow through.

Here, you’ll do meaningful work, alongside smart people, with room to grow as the business grows.

Benefits & Perks

At Marketbridge, we support our team with benefits that prioritize well‑being, flexibility, and growth. Here’s what you can look forward to:

• Time Off & Flexibility – Flexible PTO, summer Fridays, and paid parental leave (up to 16 weeks for birthing parents). Plus, we’re closed from Christmas to New Year’s so you can fully unplug.
• Health & Wellness – Comprehensive medical benefits and free premium access to the Calm app for relaxation and mindfulness.
• Financial Security – 401(k) with a 3% company contribution* (US Only), life insurance, long‑term disability, and AD&D coverage for extra peace of mind.
• Learning & Growth – A professional development fund ($500) and continuous learning programs to invest in your career.
• Tech & Perks – Company‑provided laptop & accessories, monthly Wi‑Fi & cell stipend, ChatGPT Enterprise Access and exclusive discounts through Perkopolis.

Note: This position requires candidates to be eligible to work in the United States or Canada. Marketbridge is an Equal Opportunity Employer.

We aim to offer competitive and equitable compensation based on factors such as location, relevant experience, skills, and market benchmarks. The anticipated salary range for this role is $90,000 to $115,000.

Final compensation will be determined based on the successful candidate’s qualifications, and additional flexibility may be considered for candidates whose experience and expertise significantly exceed the role’s core requirements.