Semiconductor Product Marketing Lead

Applied Materials, Inc.; Santa Clara (CA); On-site; USD 174,000 - 240,000; Full time

Job summary

Applied Materials, Inc. is seeking a marketing leader who will provide direction to managers and professional staff, building cross‑functional teams to execute strategic plans.

The role focuses on market penetration, product positioning, and driving revenue growth through integrated marketing strategies. The candidate will develop comprehensive business and marketing plans, conduct competitive analyses, and establish pricing strategies to sustain market leadership while maximizing profit

Qualifications

• Demonstrates comprehensive understanding of concepts and principles within own job family and knowledge of other related job families.
• Applies in-depth understanding of how own discipline integrates within the segment/function.
• Manages multiple related teams, sets organizational priorities and allocates resources.
• Identifies and resolves complex technical, operational and organizational problems.
• Impacts the business results of a team or area by supporting and funding of projects, products, services and/or technologies and developing policies and plans.
• Influences others internally and externally, including senior management.

Responsibilities

• Provides leadership to managers and professional staff that builds and leads effective marketing and cross‑functional teams.
• Develops broad and comprehensive business & marketing plans, assesses market penetration and product positioning to drive competitive advantage, revenue and market share.
• Apply broad and comprehensive knowledge to recommend investment decisions for new product development.
• Conducts broad and comprehensive competitive analysis for specific products or product lines.
• Applies broad and comprehensive knowledge to establish pricing strategies to build and protect a leadership position in market share while enhancing profit margins and developing marketing tools for successful product introductions.
• Partners with Engineering, Manufacturing and Sales to develop new products and enhance existing products as well as communicate critical market needs and time requirements.
• Demonstrates broad and comprehensive understanding of technical and business environment. Develops and articulates strategies to meet business objectives.
• Manages the Field support to ensure synergistic account approaches and optimization of all opportunities for account partnership and penetration.

Skills

Concepts & principles

Discipline integration

People leadership

Problem solving

Business impact

Stakeholder influence

Job description

Applied Materials, Inc. is seeking a marketing leader who will provide direction to managers and professional staff, building cross‑functional teams to execute strategic plans.

The role focuses on market penetration, product positioning, and driving revenue growth through integrated marketing strategies. The candidate will develop comprehensive business and marketing plans, conduct competitive analyses, and establish pricing strategies to sustain market leadership while maximizing profit