SEM & Paid Search Manager: Lead & Optimize Campaigns

AdCellerant, LLC; Denver (CO); Hybrid; USD 75,000 - 85,000; Full time

Benefits offered by this job

Paid vacation

401k with company match

Hybrid work from home

Wellness Program

Job summary

AdCellerant, LLC is seeking an experienced Manager of Paid Search to lead our SMB PPC and mobile search efforts. The role involves creating and managing campaigns in Google Ads, performing bid management, and preparing performance reports to support advertiser goals.

You will coach and mentor the SEM team, report on KPI performance, and collaborate with leadership to evolve strategies and processes. A strong communicator with leadership instincts will thrive in this role in a hybrid Denver

Qualifications

• Bachelor’s degree in Marketing, Communications, Business or related field.
• 3-5 years building and managing paid search accounts on Google and Bing.
• 2+ years of experience managing a team is preferred.
• Google Ads Certified.
• Well versed of HTML and CSS.
• Some programming background is preferred.
• Experience with agile product management.
• Expertise in Google Analytics or other third-party analytics and optimization tools.
• Must have excellent verbal and written communications skills, professionalism, and attention to detail.
• Must be able to multi-task and meet deadlines.
• Agents must interact with all levels of the organization.
• Prior experience with PPC management platforms.
• Agency experience or experience working with multiple direct response advertisers.

Responsibilities

• Manage SEM campaigns and develop keyword lists and ad copy.
• Create and manage paid search campaigns in Google Ads and Bing Ads.
• QA campaigns before launch and optimize under guidance.
• Prepare campaign reports and maintain budget stewardship.
• Lead and mentor the SEM team and report KPI progress.
• Collaborate with Director of Search on platform evolutions and processes.
• Maintain expert knowledge of Google, Bing, and analytics tools.
• Gather requirements for product discovery and future enhancements.

Skills

Paid search

Google Ads

Leadership

Communication

Education

Bachelor’s degree in Marketing/Communications/Business

Tools

Google Ads

Bing Ads

Google Analytics

Job description

AdCellerant, LLC is seeking an experienced Manager of Paid Search to lead our SMB PPC and mobile search efforts. The role involves creating and managing campaigns in Google Ads, performing bid management, and preparing performance reports to support advertiser goals.

You will coach and mentor the SEM team, report on KPI performance, and collaborate with leadership to evolve strategies and processes. A strong communicator with leadership instincts will thrive in this role in a hybrid Denver