Segment Marketing Lead, Professional Services

LexisNexis Risk Solutions; Raleigh (NC); On-site; USD 78,800 - 131,300; Full time

Benefits offered by this job

Annual incentive bonus

Country specific benefits

Job summary

LexisNexis Risk Solutions in Raleigh, NC seeks a Segment Marketing Manager focused on the Professional Services industry. This role involves developing marketing strategies, collaborating with cross-functional teams, and creating tailored content for omni-channel campaigns.

The ideal candidate is experienced in B2B marketing, particularly with a focus on the professional services sector, and possesses strong writing skills. A Bachelor’s degree in Marketing or a related field is required. The position offers a competitive salary and potential bonus.

Qualifications

• 3-5+ years of B2B marketing experience, preferably focused on the professional services sector.
• Demonstrated ability to translate industry trends into actionable marketing strategy.
• Ability to manage multiple projects with tight deadlines.

Responsibilities

• Develop expertise in the professional services industry.
• Create tailored messaging and content for omni-channel campaigns.
• Align marketing efforts with sales and account teams.

Skills

B2B marketing experience

Strong writing and communication skills

Analytical thinking

Cross-functional collaboration

Education

Bachelor’s degree in Marketing, Business, or related field

Tools

ABM platforms

CRM platforms

Marketing automation tools

Job description

LexisNexis Risk Solutions in Raleigh, NC seeks a Segment Marketing Manager focused on the Professional Services industry. This role involves developing marketing strategies, collaborating with cross-functional teams, and creating tailored content for omni-channel campaigns.

The ideal candidate is experienced in B2B marketing, particularly with a focus on the professional services sector, and possesses strong writing skills. A Bachelor’s degree in Marketing or a related field is required. The position offers a competitive salary and potential bonus.