Segment Manager - Residential

Kinetico Incorporated; Newbury Township (OH); On-site; USD 85,000 - 115,000; Full time

Benefits offered by this job

Health benefits

401(k) match

PTO

Wellness program

Education reimbursement

Life insurance

Job summary

Kinetico Incorporated is seeking a Segment Manager to lead marketing and sales initiatives across targeted channels and customer segments. This role drives the development of high-quality marketing tools for dealers, builders, and internal partners, ensuring alignment with broader business objectives.

The successful candidate will have a strong background in marketing or sales support, exceptional organizational skills, and proven ability to translate research into actionable strategies.

Qualifications

• 5+ years of experience in sales support, marketing, customer support, or channel-related roles.
• Strong organizational and prioritization skills with the ability to manage multiple projects.
• Excellent written and verbal communication skills; comfortable creating customer-facing materials.
• Proficiency with Microsoft Office (Excel, Outlook, PowerPoint, Word); experience with CRM or project management tools preferred.
• Understanding of residential construction, dealer networks, or commercial water treatment solutions is helpful but not required

Responsibilities

• Executes segment-specific marketing and sales programs that support strategic and channel partner initiatives.
• Conducts market and competitive research to inform segment strategies, product positioning, and program opportunities.
• Supports the development and maintenance of sales enablement materials, including segment presentations, product guides, training tools, and marketing collateral.
• Tracks program KPIs, adoption metrics, and performance dashboards to support reporting and continuous improvement.
• Works cross-functionally with internal teams to gather information and ensure alignment across channel initiatives.
• Maintain an organized repository of program resources, sales presentations, and field-facing materials for easy access.
• Identify process improvement opportunities to enhance partner experience and elevate segment performance.
• Coordinates logistics for meetings, trainings, and presentations, ensuring materials, content, and communication are delivered accurately and on time.

Skills

Marketing

Sales support

Customer support

Channel programs

Education

Bachelor’s degree in Business/Marketing or related field

Tools

Microsoft Office

CRM

Project management tools

Job description

Love What You Do At Kinetico

Kinetico believes in treating its employees with respect. They play a vital role in enabling our innovation, growth and success. We strive to provide them with opportunities to grow in a motivating environment.

Job Description:

The Segment Manager supports the development and execution of marketing and sales initiatives that drive growth within targeted channels and customer segments. This position helps ensure consistent execution, alignment with broader business objectives, and the delivery of high‑quality marketing tools to support dealers, builders, and internal partners.

Key Areas Of Responsibilities

• Executes segment-specific marketing and sales programs that support strategic and channel partner initiatives.
• Conducts market and competitive research to inform segment strategies, product positioning, and program opportunities.
• Supports the development and maintenance of sales enablement materials, including segment presentations, product guides, training tools, and marketing collateral.
• Tracks program KPIs, adoption metrics, and performance dashboards to support reporting and continuous improvement.
• Works cross-functionally with internal teams (Sales, Marketing, Operations, Product Management) to gather information and ensure alignment across channel initiatives.
• Maintain an organized repository of program resources, sales presentations, and field-facing materials for easy internal and external access.
• Identify process improvement opportunities to enhance partner experience and elevate segment performance.
• Coordinates logistics for meetings, trainings, and presentations, ensuring materials, content, and communication are delivered accurately and on time.

Key Performance Indicators

• Accuracy, completeness, and timeliness of marketing deliverables and program support
• Measured improvements in program adoption and channel engagement
• Responsiveness and effectiveness of partner support

Job Knowledge, Skills, And Experience

• Required: Bachelor’s degree in Business, Marketing, or related field.
• Required: 5+ years of experience in sales support, marketing, customer support, or channel‑related roles
• Understanding of residential construction, dealer networks, or commercial water treatment solutions is helpful but not required
• Strong organizational and prioritization skills with the ability to manage multiple projects simultaneously
• Strong analytical skills and ability to translate research into actionable insights
• Excellent written and verbal communication skills; comfortable creating customer‑facing materials
• Proficiency with Microsoft Office (Excel, Outlook, PowerPoint, Word); experience with CRM or project management tools preferred
• Attention to detail and commitment to delivering high‑quality work
• Collaborative mindset, adaptable, and motivated to support a growing segment

Our Commitment And Difference

Founded in 1970, Kinetico pioneered the development of non-electric, fully automatic water treatment systems. In the years since, we have grown into a global company of independent Kinetico water experts and international distributors serving more than 100 countries. We offer complete water systems that deliver only the highest quality water for general use and drinking. We back every piece of our equipment with industry-leading warranties. Our approach reflects our deep commitment to preserving and conserving fresh water, one of our planet's most precious and endangered natural resources.

Kinetico Incorporated is an Equal Employment Opportunity (EEO) employer and does not discriminate on the basis of race, color, national origin, religion, gender, age, veteran status, political affiliation, sexual orientation, marital status or disability (in compliance with the Americans with Disabilities Act*), or any other legally protected status, with respect to employment opportunities.

E-Verify: We verify the identity and employment authorization of individuals hired for employment in the United States.

Why Join Kinetico

• Medical, Dental, Vision and Prescription Drug Insurance Coverage
• Employer Provided Life Insurance, Short-Term and Long-Term Disability Benefits
• 401(k) Contribution Matching Program
• Employer Funded Defined Contribution Plan
• Paid Vacation, Holidays and Community Service Volunteer Time-off Benefit
• Wellness Program
• Educational Assistance Reimbursement Program

Our Commitment And Difference

Founded in 1970, Kinetico was started by two engineers who pioneered the development of non-electric, fully automatic water treatment systems. Evolving from the Tangent Company, a small consulting design firm, Kinetico soon became a global organization of independent dealers, international distributors representing nearly 100 countries. Through the dedication of its founders, employees and distribution network, Kinetico has experienced tremendous success. The company has grown from a two‑man, creative undertaking into a strong and dynamic organization.

Innovative technology and a strong commitment to customer satisfaction have distinguished the company and positioned Kinetico as a leader in today’s ever‑changing water treatment industry manufacturing water softeners, along with a wide range of systems that improve water quality for general use, as well as those that provide high‑quality drinking water for consumption. Kinetico products are Third Party certified to confirm quality and performance and complimented by the most comprehensive warranties in the industry.

Kinetiko is part of the Axel Johnson Group of companies, a global organization and fifth generation company that continues to be successful in developing leading businesses.

Kinetico Incorporated is an Equal Employment Opportunity (EEO) employer and does not discriminate on the basis of race, color, national origin, religion, gender, age, veteran status, political affiliation, sexual orientation, marital status or disability (in compliance with the Americans with Disabilities Act*), or any other legally protected status, with respect to employment opportunities.

E-Verify: We verify the identity and employment authorization of individuals hired for employment in the United States.