Salesforce Administrator

SmartRecruiters, Inc.; Las Vegas (NV); On-site; USD 85,000 - 120,000; Full time

Job summary

Boyd Gaming Corporation in Las Vegas, NV is seeking a Salesforce-focused Marketing Cloud administrator to manage and optimize our marketing technology stack. You will support digital guest communications and maintain Salesforce Service Cloud and Marketing Cloud.

Work with marketing and IT teams to implement solutions, ensure data integrity, and drive revenue outcomes across guest touchpoints, including email and direct marketing.

Qualifications

• 3+ years of experience with Salesforce Service Cloud and Marketing Cloud.
• Salesforce Administration certification preferred.
• Bachelor’s degree or equivalent in business/CS/marketing.
• Experience with SQL databases and data extraction.
• Strong communication and problem-solving skills.

Responsibilities

• Manage and optimize Salesforce Service Cloud and Marketing Cloud configurations.
• Coordinate marketing system integrations for guest communications.
• Collaborate with marketing and IT to implement new marketing tech.
• Maintain databases and ensure data integrity for campaigns.
• Monitor performance and provide actionable insights.

Skills

Salesforce Service Cloud

Salesforce Marketing Cloud

SQL

Interpersonal communication

Analytical skills

Education

Bachelor's degree in Business/ComputerScience/Marketing

Tools

Microsoft SQL

Heroku

MySQL

Job description

Boyd Gaming Corporation has been successful in gaming jurisdiction in which we operate in the United States and is one of the premier casino entertainment companies in the United States. Never content to rest upon our successes, we will continue to evolve and retain a position of leadership in our industry. Our past success, our current business philosophies and our sound business planning, combine to position Boyd Gaming Corporation to maximize value for our shareholders, our team members and our communities.

Job Description

THIS ROLE IS ON SITE IN LAS VEGAS, NV

Responsible for the system administration, development, and implementation of marketing systems, primarily focused in the Salesforce Application. Provide input on technology used marketing communication and development.

• Coordinate systems integration for all guest related marketing touchpoints, including digital/ecommerce, email, direct marketing.
• Gain understanding of core business (digital, social, direct marketing) requirements and assist in developing solutions.
• Day-to-day cross-functional collaborator with internal business partners to effectively utilize marketing technology for the execution of marketing strategies and assess revenue generating performance results.
• Oversee the setup and maintenance of Salesforce Service and Marketing Clouds, Database Servers, Email Servers. Remain knowledgeable about new and emerging technology to implement into the current development environment.

Qualifications

• Bachelor's degree in Business, ComputerScience, or Marketing preferred; significantrecent and relevant work experience maybe substituted
• Three (3) plus years of experience with Salesforce Service Cloud and/or Salesforce Marketing Cloud.
• Salesforce Administration certification in Service cloud and/or Marketing cloud strongly preferred.
• Three (3) years of experience with relational databases, particularly Microsoft SQL, Heroku, and mySQL preferred
• Strong interpersonal communication skills and presentation skills; ability to effectively interact with individuals at various levels within the organization.
• Must be detail-oriented/highly organized, and strong analytical skills.High degree of self-motivation to learn new methodologies that will enhance job performance and marketing results.
• Must be able to obtain/maintain any necessary licenses and/or certifications.

Additional Information

Boyd Gaming is proud to be an Equal Opportunity Employer and does not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state, or local protected class.

Boyd Gaming is proud to be an Equal Opportunity Employer and does not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state, or local protected class.