Sales Trainee

Honickman Company; Northwood (MD); On-site; USD 25,000 - 30,000; Full time

Benefits offered by this job

Mileage reimbursement

Sign-on bonus

Retention bonus

Overtime opportunities

Benefits

Job summary

Canada Dry, a proud member of The Honickman Companies, is seeking an energetic Sales Trainee to join our Salisbury, MD team. This hands-on role introduces you to the beverage industry while developing your skills in sales, customer relationships, merchandising, and account management.

You’ll work in the field with customers, supporting established routes and growing your career within our sales organization.

Qualifications

• High school diploma or GED is required.
• Valid driver’s license preferred.
• Reliable personal vehicle and auto insurance preferred.
• Strong communication and customer service skills.
• Comfortable working in a fast-paced field-based environment.
• Ability to work weekends as required.
• Retail, customer service, merchandising, or sales experience is a plus.
• Must complete required pre-employment screening.

Responsibilities

• Learn our portfolio of beverage brands, products, customers, and sales processes.
• Develop understanding of retail execution, pricing, promotions, distribution, and merchandising.
• Work with experienced sales team members to learn territory and customer relationships.

Skills

Strong communication

Customer service

Independent work

Weekend availability

Education

High school diploma or GED

Job description

Location: Salisbury, MD
Pay: $19.50/hour + Mileage Reimbursement
$1,000 Sign-On Bonus + $1,500 Retention Bonus

Start Your Sales Career with Canada Dry

Looking to build a career in sales but don't want to spend your day sitting behind a desk?

Canada Dry, a proud member of The Honickman Companies, is looking for an energetic and motivated Sales Trainee to join our Salisbury team.

This is a hands‑on opportunity designed to introduce you to the beverage industry while developing your skills in sales, customer relationships, merchandising, and account management.

You’ll spend your days in the field working with customers, learning our brands and business, supporting established sales routes, and gaining the experience needed to grow your career within our sales organization.

What You’ll Learn & Do:

LEARN THE BUSINESS:

• Learn our portfolio of beverage brands, products, customers, and sales processes.
• Develop an understanding of retail execution, pricing, promotions, distribution, and merchandising.
• Work alongside experienced sales team members to learn how successful territories and customer relationships are managed.

SUPPORT SALES ROUTES:

• Provide coverage for established sales routes as needed.
• Build relationships with store managers and key account contacts.
• Identify opportunities to increase product distribution, shelf space, displays, and overall sales.
• Support new account development and promotional activities.

EXECUTE IN THE MARKET:

• Keep products properly stocked, rotated, priced, and merchandised.
• Help create displays and execute resets that increase product visibility.
• Ensure products are fresh, saleable, and presented according to company standards.
• Monitor competitor activity and share market insights with the sales team.

GROW YOUR SALES SKILLS:

• Learn how to develop and execute sales plans.
• Build confidence identifying customer needs and overcoming objections.
• Gain experience working toward sales, volume, distribution, and merchandising goals.
• Develop the skills and industry knowledge needed to pursue future sales opportunities within the organization.

What We're Looking For:

You don't need years of beverage sales experience to get started. We're looking for someone who is dependable, motivated, comfortable working independently, and ready to learn.

• High school diploma or GED.
• Valid driver's license.
• Reliable personal vehicle and required auto insurance.
• Strong communication and customer service skills.
• Comfortable working in a fast‑paced, field‑based environment.
• Ability to work weekends as required.
• Previous retail, customer service, merchandising, or sales experience is a plus.
• Must successfully complete required pre‑employment screening.

What We Offer:

• $19.50/hour.
• Mileage reimbursement.
• $1,000 sign‑on bonus.
• $1,500 retention bonus.
• Overtime opportunities and holiday premium pay.
• Medical, dental, and vision benefits.
• Hands‑on sales training and development.
• Career growth opportunities within The Honickman Companies.
• A field‑based role where every day is different.

EOE without regard to race, color, religion, creed, affectional or sexual orientation or sex, national origin, ancestry, age, disability, genetics, veteran status, gender, gender identity, citizenship status, marital status, VEVRAA Federal Contractor.