Sales Marketing Manager LLH

Riverside Health; Newport News (VA); On-site; USD 61,000 - 83,000; Full time

Job summary

Riverside Health System in Newport News, VA seeks a Marketing Manager to lead marketing for independent living and assisted living. You will coordinate events, provide tours, and market services within local communities to drive admissions and occupancy.

You will collaborate with nursing and admissions teams, manage CRM leads, and track performance while coordinating with residents, families, and physicians to ensure smooth transitions onto the community campus.

Qualifications

• Bachelor's degree preferred.
• Sales experience is required.
• Supervisory experience preferred.
• CRM experience preferred.
• Project/process management experience preferred.

Responsibilities

• Works with maintenance and housekeeping to ensure move-in ready apartments and completed work orders.
• Coordinates campus and outreach event preparations, promotion, and execution; represents the facility at community events.
• Schedules health assessments with nursing staff and coordinates paperwork with physicians and advisors.
• Manages admissions by coordinating paperwork across departments and maintains a database for tracking.
• Meets with prospects to assess needs and guides tours, making care level recommendations as needed.
• Markets to the local community to meet occupancy goals across independent living, assisted living, and memory care.
• Processes deposits and refunds and prepares related correspondence.
• Tracks leads and generates weekly/monthly sales and occupancy reports; routes unfit leads elsewhere.

Skills

Sales experience

Supervisory experience

CRM experience

Project/process management

Education

Bachelor's degree

Tools

CRM

Job description

Hiring Range

$60,600.00 - $83,325.00/Annual Actual pay is determined based on job-related factors such as relevant experience, education, credentials, skills, internal equity, and business needs.

Newport News, Virginia

Hiring Range

$60,600.00 - $83,325.00/Annual Actual pay is determined based on job-related factors such as relevant experience, education, credentials, skills, internal equity, and business needs.

Overview

The Marketing Manager works under the supervision of the Director of Marketing and Lifelong Health Director of Sales and is responsible for the marketing of independent living and assisted living. Responsible for coordinating events, providing tours, marketing services in the local communities and working with prospective residents and/or families to ensure a smooth transition onto the community campus.

What You Will Do

• Works with maintenance and housekeeping to make sure apartments and/or rooms are move-in ready and work orders are completed.
• Coordinates campus and outreach event preparations, promotion, and execution. Represents the facility in a professional and knowledgeable manner at community outreach events.
• Schedules health assessments with nursing staff and contacts physicians to secure paperwork for final approval. Maintains contact with financial advisors, lawyers, physicians, and extended family relative to depositor's move.
• Coordinates the scheduling of prospect meetings, tours, and related communications. Manages the admissions process by coordinating the timely review and approval of the required paperwork between prospective independent living & assisted living residents and other departments, including the departments of resident services, nursing, and by maintaining a database to track essential paperwork.
• Meets with prospective residents to determine their initial needs, clearly communicates information about the community and guides prospects and other visitors on walking tours as necessary. Makes recommendations for care level.
• Markets to the local community to ensure occupancy goals are met within independent living, assisted living and memory support.
• Processes deposits and refunds and prepares associated correspondence.
• Tracks leads generated and records all activity in current CRM. Maintains accurate records relative to each. Understands how to generate weekly and monthly sales and occupancy reports. Refers leads that the community cannot accommodate to other Riverside services.
• Maintains updated comparative analysis of local area retirement communities.

Qualifications

Education

• Bachelors Degree, (Preferred)

Experience

• Sales Experience (Required)
• Supervisory Experience (Preferred)
• CRM Experience (Preferred)
• Project/Process Management (Preferred)

Licenses and Certifications

• Drives personal vehicle for RHS business 25% or more of the time to perform essential functions of the job
• Valid Drivers License Required

To learn more about being a team member with Riverside Health System visit us at https://www.riversideonline.com/careers.