Sales Marketing Manager

Vida Glow Pty; New York (NY); On-site; USD 130,000 - 180,000; Full time

Job summary

Vida Glow, a premium ingestible beauty brand, is launching its US presence and seeks its first dedicated US sales and marketing hire in New York. Reporting to the CEO, you’ll own retail expansion, build key partnerships, and bring the Vida Glow brand to life across the US market.

This role is hands-on: in-store execution, activations, launches, and localized campaigns across retail and eCommerce. You’ll work independently in a fast-paced environment, leveraging 5–7 years in beauty or premium

Qualifications

• 5 to 7 years in sales, marketing or commercial roles in beauty or premium consumer goods.
• Strong experience with US retail partners such as Target, Ulta, CVS, or similar.
• Hands-on in-store activations and product launches.
• Ability to connect marketing activity to sales results.
• Independent, fast-paced entrepreneurial mindset.

Responsibilities

• Drive US sales and retail expansion across retail and eCommerce channels.
• Build and manage relationships with existing and prospective retail partners.
• Own in-store execution, merchandising, POS, sampling, events and education.
• Localize global campaigns and lead US marketing, PR, influencer and partnership activity.
• Plan and deliver product launches with retail partners.
• Monitor US beauty landscape and share insights with the global team.
• Help build agency, partner and team support to scale the market.

Skills

Sales & Marketing

US Retail

In-store activations

Independent work

Campaign localization

Job description

New York

Beauty begins from within, and so does growth.

Vida Glow is a global ingestible beauty brand known for clinically proven marine collagen and science-backed formulations, stocked in premium retailers, clinics, spas and luxury department stores worldwide. Now we’re building our presence in the US, and we’re looking for the person who’ll lead the charge on the ground in New York.

The role

Reporting to our CEO, you’ll be our first dedicated US sales and marketing hire. That means real ownership: driving retail expansion, building key retail partnerships and bringing the Vida Glow brand to life across the US market. This isn’t a desk job. You’ll be in stores, meeting retail partners, watching competitors and spotting opportunities, then turning those insights into action.

What you’ll do

• Drive US sales and retail expansion across retail and eCommerce channels
• Build and manage relationships with existing and prospective retail partners
• Own in-store execution, including merchandising, POS, sampling, events and education
• Localize global campaigns and lead US marketing, PR, influencer and partnership activity
• Plan and deliver product launches with retail partners
• Keep a close eye on the US beauty and wellness landscape and bring insights back to the global team
• Help build the agency, partner and team support needed to scale the market

What you’ll bring

• 5 to 7 years in sales, marketing or commercial roles in beauty, wellness, FMCG, retail or premium consumer goods
• Strong experience with US retail partners, ideally Target, Ulta Beauty, CVS or similar
• Hands-on experience with in-store execution, activations and product launches
• Commercial smarts, with the ability to connect marketing activity to sales results
• Confidence working independently in a fast-paced, entrepreneurial environment

Bonus points for experience in ingestible beauty, supplements or premium skincare, Amazon marketplace know-how, existing US beauty retail relationships, or a background with challenger or founder-led brands.

Why Vida Glow?

You’ll have genuine ownership and visibility in a key growth market, work directly with our CEO and global teams, and shape how a science-led global brand comes to life across US retail, from the ground up.

If you love being close to the customer and want to help build something big, we’d love to hear from you.

Vida Glow is an equal opportunity employer. We welcome applicants of all backgrounds and do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status or any other protected characteristic.