Sales & Marketing Coordinator

Cervera Real Estate; West Palm Beach (FL); On-site; USD 55,000 - 75,000; Full time

Job summary

Cervera Real Estate in West Palm Beach is seeking a Sales & Marketing Coordinator to support the luxury development’s sales and marketing operations. The role demands real estate knowledge, high organization, strong communication, and tech skills to help salespeople market effectively.

You will manage CRM data entry and reporting, maintain sales collateral, coordinate events, and support daily admin to keep the sales center polished and ready for client visits.

Qualifications

• Previous real estate experience and strong working knowledge of the real estate industry.
• Experience with luxury residential real estate, new development, or onsite sales environment preferred.
• Proficiency in Excel, Google Sheets, Microsoft Office, and CRM platforms.

Responsibilities

• Manage incoming inquiries and ensure leads are promptly and accurately distributed to the appropriate sales team member.
• Maintain accurate prospect, broker, buyer, and sales activity information within the CRM.
• Perform ongoing CRM data entry, database management, follow-up tracking, and reporting.
• Prepare Excel and Google Sheets reports, sales activity reports, inventory updates, prospect lists, and other sales tracking documents.
• Assist the sales team with contracts, presentations, appointments, broker outreach, follow-up initiatives, and day-to-day administrative needs.
• Maintain current inventory, pricing, availability, floor plans, and other sales materials.
• Answer incoming telephone calls professionally and assist with general inquiries.

Skills

Real estate knowledge

CRM management

Organization skills

Communication skills

Attention to detail

Tools

Microsoft Excel

Google Sheets

Microsoft Office

CRM systems

Google Workspace

Job description

Luxury Residential Development | West Palm Beach, Florida

Full-Time Position

Responsibilities

We are seeking a highly organized, polished, and proactive Sales & Marketing Coordinator to support the sales and marketing operations of a luxury residential development in West Palm Beach.

This is a hands-on, full-time position requiring real estate knowledge and experience along with exceptional organizational, communication, and technology skills. The ideal candidate thrives in a fast-paced, high-end sales environment, takes initiative, pays close attention to detail, and understands the level of service expected when working with luxury clientele and top real estate professionals.

The Sales & Marketing Coordinator will provide operational support across both the sales and marketing functions—managing CRM data entry and reporting, producing and maintaining sales collateral and marketing materials, coordinating events and campaigns, and maintaining the administrative infrastructure that allows salespeople to sell and marketers to market.

Qualifications

• Manage incoming inquiries and ensure leads are promptly and accurately distributed to the appropriate sales team member.
• Maintain accurate prospect, broker, buyer, and sales activity information within the CRM.
• Perform ongoing CRM data entry, database management, follow-up tracking, and reporting.
• Prepare Excel and Google Sheets reports, sales activity reports, inventory updates, prospect lists, and other sales tracking documents.
• Assist the sales team with contracts, presentations, appointments, broker outreach, follow-up initiatives, and day-to-day administrative needs.
• Maintain current inventory, pricing, availability, floor plans, and other sales materials.
• Answer incoming telephone calls professionally and assist with general inquiries.
• Assist with the daily setup, organization, and presentation of the sales gallery/sales center.
• Ensure the sales environment remains organized, fully stocked, polished, and presentation-ready at all times.
• Greet buyers, brokers, VIP guests, and other visitors in a professional and welcoming manner.
• Coordinate appointments and assist the sales team in preparing for presentations and client visits.
• Order and maintain office, hospitality, marketing, and sales center supplies.
• Coordinate with vendors and other partners as needed to support daily operations.

Marketing & Event Coordination

• Assist with the planning and execution of broker events, client events, presentations, open houses, VIP experiences, and other sales and marketing initiatives.
• Coordinate invitations, guest lists, RSVPs, event materials, vendors, catering, signage, and event-day logistics.
• Assist in producing and updating sales collateral, presentations, brochures, digital materials, email campaigns, and other marketing assets.
• Maintain organized digital and physical libraries of approved marketing materials.
• Support marketing campaigns, broker outreach initiatives, special promotions, and project events.
• Coordinate with outside marketing, advertising, public relations, and creative vendors when necessary.

Luxury Residential Development | West Palm Beach, Florida

Full-Time Position

Responsibilities

We are seeking a highly organized, polished, and proactive Sales & Marketing Coordinator to support the sales and marketing operations of a luxury residential development in West Palm Beach.

This is a hands-on, full-time position requiring real estate knowledge and experience along with exceptional organizational, communication, and technology skills. The ideal candidate thrives in a fast-paced, high-end sales environment, takes initiative, pays close attention to detail, and understands the level of service expected when working with luxury clientele and top real estate professionals.

The Sales & Marketing Coordinator will provide operational support across both the sales and marketing functions—managing CRM data entry and reporting, producing and maintaining sales collateral and marketing materials, coordinating events and campaigns, and maintaining the administrative infrastructure that allows salespeople to sell and marketers to market.

Qualifications

Sales & CRM Support

• Manage incoming inquiries and ensure leads are promptly and accurately distributed to the appropriate sales team member.
• Maintain accurate prospect, broker, buyer, and sales activity information within the CRM.
• Perform ongoing CRM data entry, database management, follow-up tracking, and reporting.
• Prepare Excel and Google Sheets reports, sales activity reports, inventory updates, prospect lists, and other sales tracking documents.
• Assist the sales team with contracts, presentations, appointments, broker outreach, follow-up initiatives, and day-to-day administrative needs.
• Maintain current inventory, pricing, availability, floor plans, and other sales materials.
• Answer incoming telephone calls professionally and assist ...

Sales Center Operations

• Assist with the daily setup, organization, and presentation of the sales gallery/sales center.
• Ensure the sales environment remains organized, fully stocked, polished, and presentation-ready at all times.
• Greet buyers, brokers, VIP guests, and other visitors in a professional and welcoming manner.
• Coordinate appointments and assist the sales team in preparing for presentations and client visits.
• Order and maintain office, hospitality, marketing, and sales center supplies.
• Coordinate with vendors and other partners as needed to support daily operations.

Marketing & Event Coordination

• Assist with the planning and execution of broker events, client events, presentations, open houses, VIP experiences, and other sales and marketing initiatives.
• Coordinate invitations, guest lists, RSVPs, event materials, vendors, catering, signage, and event-day logistics.
• Assist in producing and updating sales collateral, presentations, brochures, digital materials, email campaigns, and other marketing assets.
• Maintain organized digital and physical libraries of approved marketing materials.
• Support marketing campaigns, broker outreach initiatives, special promotions, and project events.
• Coordinate with outside marketing, advertising, public relations, and creative vendors when necessary.

Qualifications

• Previous real estate experience and strong working knowledge of the real estate industry required.
• Experience with luxury residential real estate, new development, or an onsite sales environment strongly preferred.
• Proficiency in Microsoft Excel, Google Sheets, Microsoft Office, and Google Workspace.
• Experience working with CRM platforms and maintaining accurate databases.
• Strong written and verbal communication skills.
• Excellent organizational skills with exceptional attention to detail.
• Ability to prioritize multiple projects, deadlines, and requests in a fast-paced environment.
• Strong event planning and coordination skills.
• Professional, polished demeanor and comfortable interacting with luxury clientele, brokers, developers, and senior executives.
• Self-motivated, resourceful, and willing to take ownership of responsibilities.
• Team-oriented with a positive, service-focused attitude.
• Ability to maintain discretion and confidentiality when handling client and transaction information.

Ideal Candidate

The ideal candidate understands that a successful luxury sales environment depends on exceptional organization behind the scenes. Should have a minimum of 3+ years of related experience. This individual anticipates the needs of the sales and marketing teams, keeps the sales center operating seamlessly, ensures leads and client information are handled accurately and promptly, and helps create a first-class experience for every broker, buyer, and guest who interacts with the development.