Digital Sales Coordinator

London Bay; Town of Florida (NY); On-site; USD 40,000 - 60,000; Full time

Job summary

A luxury homebuilder is seeking a Digital Sales Coordinator to manage inbound calls, digital leads, and social media inquiries for a high-end residential project. This role involves qualifying potential clients and ensuring excellence in customer communication. Requires a High School Diploma and a Florida Real Estate License, along with customer service experience, savvy computer skills, and the ability to handle multiple priorities. Offers a dynamic work environment working directly with Sales Executives.

Qualifications

• Must have a current Florida Real Estate License.
• Two or more years of customer service experience, working closely with high-net-worth or luxury clientele.
• Requires excellent written and verbal communication skills.

Responsibilities

• Serve as the primary point of contact for all inbound phone calls and digital leads.
• Monitor incoming lead traffic from multiple websites.
• Qualify prospective clients and set appointments with Sales Executives.

Skills

Customer service experience

Excellent written and verbal communication

Savvy computer skills including social media

Ability to manage multiple priorities

Education

High School Diploma

Florida Real Estate License

Tools

HubSpot

AI platforms and digital communication tools

Job description

London Bay, a luxury homebuilder and developer with over 35 years of experience, has an exceptional opportunity for an experienced Digital Sales Coordinator to join a world‑class branded residential development project. We are seeking a Digital Sales Coordinator for the Ritz‑Carlton Residences of Estero Bay, situated within the luxury master‑planned community of Saltleaf. The Saltleaf Project is one of the most significant luxury developments in the USA and is expected to generate an additional $6 billion in residential sales upon completion. The Digital Sales Coordinator will be responsible for answering and managing all inbound calls, digital leads, and social media inquiries. It will qualify potential clients while assessing their purchasing interests via web/email and phone calls and will interact directly with Sales Executives to set appointments. Compensation will be closely tied to sales goals and bonuses.

Primary Responsibilities

• Serve as the primary point of contact for all inbound phone calls, digital leads, website inquiries, and social media inquiries. Use discretion to determine how best to respond to general and specialized lead requests via both the telephone and email while tracking all communications in our Customer Relationship Management (CRM) tools.
• Monitor incoming lead traffic from multiple websites. Monitor and manage incoming lead traffic from multiple digital platforms and sources.
• Professionally qualify prospective clients, assessing purchasing interests, timeline, and readiness through phone, email, and digital engagement. Accurately route qualified leads and set appointments with the appropriate Sales Executives based on defined protocols.
• Employ a strong attention to detail, ensuring brand‑consistent, luxury‑level written and verbal communication is employed at all times. Will chat online with website visitors who are interested in learning more about our communities and homes.
• Respond to all voicemails quickly/directly and follow up with the appropriate sales team member to make sure the call is properly addressed. Respond to sales inquiries via social media, phone, and email.
• Engage with website visitors via live chat and digital platforms to provide timely, accurate information.
• Support client rotation protocols and ensure adherence to established sales processes.

CRM Accuracy & Data Governance and Reporting

• Identify opportunities for process improvement related to lead handling, client experience, and CRM utilization.
• Conduct thorough database searches before creating new records. Prevent duplicate entries and maintain data cleanliness. Prepare and deliver daily, weekly, and monthly reporting, including lead activity, response times, and conversion metrics, in accordance with outlined procedures.
• Audit assigned records daily to ensure accuracy of ownership and rotate.
• Prepare daily, weekly, and monthly HubSpot reports, including:
  • Lead volume by source
  • Response time metrics
  • Appointment conversion rates
  • Sales Executive assignment accuracy
  • Follow‑up compliance tracking

Qualifications

• Education: Minimum of a High School Diploma. Must have a current Florida Real Estate License.

Desired Experience/Background

Two or more years of customer service experience, working closely with high‑net‑worth or luxury clientele in real estate, hospitality, or sales‑driven environment. Requires savvy computer skills including good working knowledge of social media. Must have excellent written and verbal communication skills. Must adhere to the London Bay Core Values of teamwork, respect, integrity, commitment, and quality. Ability to manage multiple priorities with accuracy, urgency, and discretion. Work experience in a competitive sales environment. Working knowledge of HubSpot a plus. Experience working with AI platforms and digital communication tools highly desirable.

Physical Requirements

Must be able to lift and carry up to 5 pounds. Requires the ability to sit for extended periods. This position is in‑person and can be performed from either Saltleaf Development office or inside the Hyatt Regency Coconut Point Resort and Spa. Must be able to work weekends and/or varied hours between 8 a.m. and 8 p.m. as directed by the Sales Director.

NOTE: These statements are intended to describe the general nature and level of work involved for this job. It is not an exhaustive list of all responsibilities, duties and skills required of this job.