Sales & Marketing Coordinator

Jobtailor; New York (NY); On-site; USD 50,000 - 70,000; Full time

Job summary

Good Karma Sports is seeking a dynamic Marketing & Events coordinator to support sales by creating materials, coordinating campaigns, and planning station events. You will work with cross-department teams to develop promotional content, manage branding, and oversee event execution.

The role requires strong organizational skills, multi-project management, and comfort with AJ tools. Evening and weekend availability is expected, with local travel for events and promotions.

Qualifications

• Full-time availability.
• Strong organizational, project-management, and time-management skills.
• Excellent written and verbal communication skills.
• Creative and collaborative marketing mindset with the ability to work effectively across departments.
• Ability to manage multiple projects, deadlines, events, and priorities in a fast-paced environment.
• Experience developing presentations, campaign materials, promotional content, or event recaps.
• Proficiency in Microsoft Office or similar business applications.
• Experience with graphic design, social media, or Adobe Creative Suite is a plus.
• Valid driver's license and ability to travel locally for events and station activities.
• Availability to work evenings and weekends as needed.
• Ability to integrate AI tools into daily workflows while maintaining accuracy, quality, and brand standards.

Responsibilities

• Create and update campaign materials, one-sheets, media kits, presentations, and partner wrap-up reports.
• Support order entry and coordinate with Production Manager to obtain and process copy and materials.
• Develop campaign, promotional, and event ideas with the General Manager and teammates.
• Plan and supervise station events and activations (brat fries, bus trips, watch parties, fairs, expos, remote broadcasts, community initiatives).
• Plan and execute Children's Radiothon events (27-hour auction, golf outing, fundraising).
• Coordinate contests and campaigns: rules, graphics, winner coordination, prize fulfillment.
• Maintain the promotional grid to schedule campaigns, contests, events, and on-air messaging.
• Collaborate with Content Managers to place promotional messaging on air timely.
• Provide backup for station social media content and posts.
• Submit supply and merchandise requests for events, promotions, branding, and marketing.
• Integrate AI tools into campaign development, event planning, content creation, reporting, and workflows.
• Complete other responsibilities as assigned.
• Represent Good Karma Sports and adhere to its core values.

Skills

Campaign Development

Presentation Creation

Promotional Content Development

Event Recap Writing

Graphic Design

Microsoft Office Proficiency

Adobe Creative Suite

AI Tools Integration

Social Media Management

Tools

Microsoft Office

Adobe Creative Suite

AI Tools Integration

Social Media Management

Job description

• Support the sales team by creating and updating campaign materials, one-sheets, media kits, presentations, and partner wrap-up reports
• Support order entry and coordinate with the Production Manager to obtain and process advertising copy and campaign materials
• Develop campaign, promotional, and event ideas with the General Manager and teammates
• Plan, coordinate, and supervise station events and activations, including brat fries, bus trips, watch parties, fairs, expos, remote broadcasts, and community initiatives
• Plan and execute events supporting the Children's Radiothon, including the 27-hour auction, golf outing, and related fundraising activities
• Coordinate station contests and promotional campaigns, including rules, documentation, graphics, winner coordination, and prize fulfillment
• Maintain and update the promotional grid to ensure campaigns, contests, events, and on-air messaging are scheduled and communicated accurately
• Collaborate with Content Managers and the Production Manager to complete and place promotional messaging and materials on air timely
• Provide backup support for station social media content and posts
• Submit supply and merchandise requests for events, promotions, branding, and marketing needs
• Integrate AI tools into campaign development, event planning, content creation, reporting, and operational workflows
• Complete other responsibilities and projects as assigned
• Represent Good Karma Sports and adhere to its core values

Requirements

• Full-time availability
• Strong organizational, project-management, and time-management skills
• Excellent written and verbal communication skills
• Creative and collaborative marketing mindset with the ability to work effectively across departments
• Ability to manage multiple projects, deadlines, events, and priorities in a fast-paced environment
• Experience developing presentations, campaign materials, promotional content, or event recaps
• Proficiency in Microsoft Office or similar business applications
• Experience with graphic design, social media, or Adobe Creative Suite is a plus
• Valid driver's license and ability to travel locally for events and station activities
• Availability to work evenings and weekends as needed
• Ability to integrate AI tools into daily workflows while maintaining accuracy, quality, and brand standards

Core Competencies

Demonstrates strong organizational and project management skills to effectively plan and execute events and promotional campaigns. Proficient in creating marketing materials and integrating AI tools into workflows while maintaining high standards of quality and brand consistency.

Highest-signal resume keywords

• Project Management
• Event Planning
• Campaign Development
• Microsoft Office Proficiency
• Creative Marketing Mindset

Hard Skills

• Campaign Development
• Presentation Creation
• Promotional Content Development
• Event Recap Writing
• Graphic Design

Soft Skills

• Strong Organizational Skills
• Excellent Communication Skills
• Creative Collaboration
• Time Management

Industry Keywords

• Promotional Campaigns
• Station Events
• Community Initiatives
• Fundraising Activities
• Content Creation

Tools & Technologies

• Microsoft Office
• Adobe Creative Suite
• AI Tools Integration
• Social Media Management