Sales Manager - Technical Capital Equipment

YER USA; Charlotte (NC); Remote; USD 90,000 - 130,000; Full time

Job summary

YER USA is seeking a Territory Sales Manager to drive business development across a multi-state Eastern U.S. territory from a home-based role in North Carolina.

You will develop strategic plans, qualify opportunities, and manage the complete sales cycle with manufacturing, engineering, and research customers. The role requires 3-5+ years in outside sales of technical capital equipment, strong technical aptitude, and exceptional communication skills.

Qualifications

• 3-5+ years of outside sales experience selling technical capital equipment or related technologies.
• Experience managing a geographic sales territory and driving growth.
• Experience with manufacturing, engineering, quality, or research organizations.
• Strong technical aptitude with the ability to communicate complex products and value propositions.
• Excellent communication, presentation, and relationship-building skills.
• Willingness to travel up to 50% across the territory.

Responsibilities

• Develop and execute a strategic territory sales plan to meet revenue and growth targets.
• Identify, qualify, and develop new business opportunities in the territory.
• Build and expand relationships with existing customers and key accounts.
• Manage the full sales cycle: prospecting, needs assessment, technical discussions, proposals, negotiations, and closing.
• Conduct customer visits, product demonstrations, and application-focused discussions with stakeholders.
• Collaborate with engineering, service, and support teams to align solutions with customer requirements.
• Maintain forecasts, pipeline activity, and CRM data.
• Represent the company at industry events and meetings as needed.

Skills

Outside sales

Technical aptitude

Communication

Territory management

Travel readiness

Education

Bachelor's degree in Engineering/Science/Business or related

Job description

Territory Sales Manager - Technical Capital Equipment

Location: North Carolina (Home-based)

Territory: Multi-State Eastern U.S. Region

About the Opportunity

Our client is an established manufacturer of highly engineered products and technical capital equipment serving industrial, manufacturing, engineering, and research-driven organizations. We are seeking an experienced Territory Sales Manager to drive business development and expand customer relationships across a multi-state territory in the Eastern United States.

Key Responsibilities

• Develop and execute a strategic territory sales plan to achieve revenue and growth objectives.
• Identify, qualify, and develop new business opportunities throughout the assigned territory.
• Build and expand relationships with existing customers while increasing market share within key accounts.
• Manage the complete sales cycle, including prospecting, needs assessment, technical discussions, presentations, proposals, negotiations, and closing.
• Conduct customer visits, product demonstrations, and application-focused discussions with technical and business stakeholders.
• Collaborate closely with engineering, service, and support teams to develop solutions aligned with customer requirements.
• Maintain accurate forecasts, pipeline activity, and customer information within the CRM system.
• Represent the company at industry events, trade shows, and customer meetings as needed.

Qualifications

• 3-5+ years of successful outside sales experience selling technical capital equipment, analytical systems, metrology solutions, engineered products, or related technologies.
• Demonstrated success managing a geographic sales territory and achieving business growth objectives.
• Experience engaging customers within manufacturing, engineering, quality or research-focused organizations.
• Strong technical aptitude with the ability to understand and communicate complex products, applications, and value propositions.
• Excellent communication, presentation, and relationship-building skills.
• Self-motivated, highly organized, and comfortable working independently in a remote field-based environment.
• Bachelor's degree in Engineering, Science, Business, or a related discipline preferred.
• Willingness to travel up to 50 % throughout the assigned territory.
• Competitive base salary plus uncapped commission potential