Sales Manager - East Coast

lumalabs-ai; New York (NY); On-site; USD 138,000 - 175,000; Full time

Job summary

lumalabs-ai is seeking an East Coast Sales Manager to lead the region, shape the sales playbook, and drive enterprise partnerships with top brands and agencies. You will own the full sales cycle, hire and mentor a 5+ person AE team, and translate frontier AI capabilities into clear ROI for marketing and creative teams.

With 8+ years of sales experience and 3+ years in management, you will leverage a deep East Coast network to accelerate growth in a high-velocity environment.

Qualifications

• 8+ years of sales experience, with a proven track record of quota attainment in creative/marketing tools, MarTech, or media.
• 3+ years of sales management experience, including hiring, onboarding, and leading professionals.
• Deep network within East Coast advertising, brand, and agency circles with an active decision-maker Rolodex.
• Builder with a player-coach mindset, able to close deals today and scale a team.
• Comfortable with ambiguity and operating in a high-growth, early-stage environment.
• Based in the NYC metro area or willing to relocate to join the East Coast team.

Responsibilities

• Own the full sales cycle for strategic East Coast accounts from prospecting to closing high-impact deals.
• Hire, mentor, and lead a team of 5+ Account Executives with day-to-day coaching.
• Develop and manage a robust pipeline of advertiser and agency accounts; convert ambiguity into partnerships.
• Translate advanced AI tools into tangible ROI for marketing, brand, and creative teams.
• Collaborate with marketing, product, and customer success to refine go-to-market motions.
• Scale the East Coast sales engine by refining foundational playbooks for regional growth.

Skills

Sales leadership

Strategic selling

Account management

Networking

Team building

Job description

Where You Come In

This is a rare, foundational opportunity to lead Luma's East Coast presence and shape how we sell our frontier creative AI technology to the world's leading brands and agencies. As our East Coast Sales Manager, you will influence our ever-changing sales playbook in real-time, navigating a high-velocity, ambiguous environment where impact is the only metric that matters. You will act as a strategic force multiplier, leveraging your deep industry network to place Luma's technology at the heart of the global creative ecosystem.

What You'll Do

This is not a maintenance role; it is a 0-to-1 opportunity to scale a market.

• Own the full sales cycle for strategic accounts-from prospecting and running demos to closing high-impact deals with leading brands and advertising agencies across the East Coast.
• Hire, mentor, and lead a high-performing team of 5+ Account Executives, providing day-to-day coaching, removing roadblocks, and fostering a culture of excellence.
• Pioneer and manage a robust pipeline of advertiser and agency accounts, turning ambiguity into closed enterprise partnerships.
• Translate Luma's advanced creative AI tools into clear, actionable value and ROI for marketing, brand, and creative teams.
• Partner closely with marketing, product, and customer success teams to refine our go-to-market motion and feed market insights back into product development.
• Influence and scale the East Coast sales engine, refining the foundational playbooks that will grow our regional footprint.

Who You Are

• 8+ years of sales experience, with a proven track record of hitting and exceeding quota, ideally selling creative/marketing tools, MarTech, or media.
• 3+ years of recent sales management experience, with a track record of hiring, onboarding, and leading sales professionals.
• Deeply networked within the East Coast advertising, brand, and agency ecosystem, with an active Rolodex of decision-makers.
• A proven "builder" with a player-coach mindset - excited to roll up your sleeves and close deals today, with the strategic capability to manage and scale a team.
• Comfortable with ambiguity and operating in an early-stage, high-growth environment where you must influence an ever-changing playbook rather than follow one.
• Based in the NYC metro area (or willing to relocate).

What Sets You Apart (Bonus Points)

• Experience working at a high-growth generative AI, media, AdTech, or frontier creative technology startup (e.g., Runway, Pika, Jasper).
• A deep personal passion for the creative potential of AI and a strong understanding of multimodal technology.
• Experience navigating complex, multi-stakeholder enterprise sales cycles with creative directors and agency holdcos.

Compensation

The base pay range for this role is $137,500 - $175,000 per year.