Sales Manager - Desert Wind Harley-Davidson

Desert Wind Harley-Davidson; Mesa (AZ); On-site; USD 65,000 - 90,000; Full time

Job summary

Desert Wind Harley-Davidson in Mesa, AZ seeks a Sales Manager to lead and train the motorcycle sales team, oversee department operations, and ensure adherence to the TMC sales process while maximizing front-end and back-end profitability and delivering excellent customer experiences.

The role requires motivating staff, maintaining showroom standards, and ensuring ethical, compliant transactions across new and used bike sales.

Qualifications

• Proven ability to lead and motivate sales staff.
• Strong understanding of dealership sales processes.
• Excellent customer service and ethical standards.

Responsibilities

• Oversee sales of new and used motorcycles and related products.
• Ensure gross margin and net profits meet targets.
• Enforce the TMC sales process and use eleads for performance tracking.
• Maintain showroom and inventory in line with policy.
• Coach and train sales personnel; set quotas and monitor performance.

Skills

Leadership

Sales Management

Customer service

Tools

CRM software

Job description

Job Title: Sales Manager

Department: Motorcycle Sales

Supervisor: General Sales Manager and General Manager

Summary Description

Lead and manage employees by training and motivating all sales personnel while assisting in the oversight of the Sales Department operations. Ensure the intensity and consistency of application of the TMC sales process. Ensure the structure of all deals worked are in compliance with dealership policies resulting in maximizing the volume of bike sales with an emphasis on new bikes. Consistently strive to maximize front-end PUS as well as back end PUS, while delivering a high level customer experience and upholding the highest ethical standards.

Duties and Responsibilities

• Oversee and manage all operations regarding sales of new and used vehicles.
• Ensure that the Sales Department contributes acceptable levels of gross margin and net profits.
• Ensure adherence to the TMC sales process and track results daily using eleads and other measures.
• Ensure Sales Manager Check as well as subordinate checklists are completed and adhered to
• Maintain clean, efficient facilities.
• Ensure sales personnel are alert, well trained, motivated, and available when needed.
• Set quotas for sales personnel in accordance to their skill levels.
• Ensure adherence to the TMC Sales Process.
• Review eleads on a daily basis, throughout the day and use it to evaluate and train all sales personnel.
• Oversee sales, trade-ins, and delivery of all new and used vehicles.
• Maintain the sales history and/ or vehicle history log in accordance with dealership policy.
• Maintain the inventory control system along with new profit objectives to eliminate the possibility of lower than anticipated profits.
• Become familiar and efficient with all phases of the computer system required for sales management.
• Oversee the management of new and used bike inventory in accordance with dealership policy.
• Maintain a balanced new and used inventory in proportion to sales and projected sales.
• Adhere to established procedures to ensure timely and proper completion of all paperwork.
• Maintain a showroom with a variety of vehicles set-up with an appropriate variety of accessories and paint schemes, displayed in a way that draws customers.
• Ensure that customers are greeted immediately, in a courteous and friendly manner.
• Handle telephone transactions quickly and courteously.
• Ensure that customers are properly qualified for needs, wants, and the ability to buy.
• Follow the TMC Sales Process so that all customers receive consistent treatment when visiting our dealerships.
• Ensure cross selling of Parts and Accessories, Financing, Insurance Products and Services, Warranties and Service Plans.
• Ensure adherence to the to the TMC quotation methodology for vehicle sales, trade-ins, and purchases.
• Adhere to and enforce established road test, pre-delivery inspection, and vehicle delivery policies.
• Handle customer complaints according to dealership policy, showing empathy and a positive attitude, and demonstrate our commitment to “make things right”.
• Carry out the daily Sales Manager Checklist.
• Adhere to TMC sales and lead follow-up procedures. let's correct. Restart after carefully constructing the full string. We declare final output below: