Sales Manager

formX; San Francisco (CA); On-site; USD 90,000 - 120,000; Full time

Job summary

A leading residential construction innovator in San Francisco seeks a motivated Sales Manager to join their team. In this role, you will guide clients through the sales process for personalized, premium homes and ADUs. The ideal candidate has over 6 years of sales leadership experience in architecture, design, or real estate, with a strong track record of meeting sales goals. You will collaborate with a dedicated team, ensuring exceptional client experiences from initial contact to project kickoff. This is an exciting opportunity in a fast-growing startup focused on redefining housing.

Qualifications

• 6+ years of experience in sales leadership within architecture, design, or real estate.
• Proven track record of meeting or exceeding sales goals.
• Strong leadership skills with team coaching experience.

Responsibilities

• Guide clients through a complex design and construction decision journey.
• Build trust quickly with clients to understand their lifestyle goals.
• Collaborate with architects to personalize proposals.

Skills

Sales leadership

Communication skills

Negotiation skills

CRM tools proficiency

Market understanding

Education

Bachelor’s degree in a related field

Tools

HubSpot

Salesforce

Google Workspace

Job description

At formX, we're redefining residential construction through AI-driven design, planning, and a seamless experience—delivering premium, fully customizable single-family homes and ADUs. By combining advanced technology with exceptional craftsmanship, we create sustainable, high-performance structures built for speed, durability, and personalization. Our mission is to transform the construction experience by embedding smart technology, environmental responsibility, and customization into every home we build. We’re a team of innovators reshaping the future of construction, and we’re looking for people who want to build what’s next.

We’re looking for a motivated and people-focused Sales Manager with a background in architecture or real estate join our growing sales team. In this role, you’ll turn online leads into FormX clients, develop creative sales strategies, and help shape how we grow. You’ll play a key role in expanding our customer base, achieving sales goals, and ensuring every client has an exceptional experience from first conversation to project kickoff.

What You’ll Do

• Master the consultative sales process for premium, high-value single family homes and ADUs, guiding clients through a complex design and construction decision journey.
• Build trust quickly with clients, understanding their lifestyle goals and translating them into customized design solutions.
• Collaborate with architects and designers to personalize proposals and elevate perceived value.
• Translate customer insights into actionable feedback for product, design, and operations teams.
• Collaborate closely with the design and architecture team to ensure sales commitments align with delivery capabilities.
• Represent FormX as a thought leader in modern homebuilding and construction technology.
• Participate in local events, conferences, and real estate partnerships to strengthen brand visibility.
• Represent FormX as a thought leader in modern homebuilding and construction technology.
• Create follow-up systems to maintain client engagement and build long-term relationships.

What We’re Looking For

• 6+ years of experience in sales leadership, within the architecture, design, or real estate industries.
• Bachelor’s degree in a related field, highly preferred.
• Proven track record of meeting or exceeding sales goals.
• Strong leadership and people management skills, with the ability to coach and motivate teams.
• Excellent communication, presentation, and negotiation skills.
• Deep understanding of market dynamics, customer behavior, and sales pipelines.
• Proficiency with CRM tools (e.g., HubSpot, Salesforce) and Google Workspace.
• Highly organized, analytical, and adaptable in a fast-paced environment.
• Must be located in Northern California and be able to travel locally, up to 20%.

Why Join Us

At formX, you’ll play a key role in shaping the team that’s redefining the future of housing. This is a chance to have a direct impact in a fast-growing startup with a big vision, working alongside passionate founders and innovators.