Sales Manager

Torrey Holistics; Allentown (Lehigh County); On-site; USD 110,000 - 150,000; Full time

Job summary

Torrey Holistics in Allentown, PA is seeking a Sales Manager to lead the Sales & Marketing Department, drive revenue growth, and strengthen customer relationships.

You will coach a team of two Account Managers and one Inside Sales Representative, collaborate with Operations, Engineering, Manufacturing, and Customer Service to ensure an exceptional customer experience, and develop annual sales plans and pricing strategies.

Responsibilities

• Lead the sales team through coaching and performance management.
• Develop annual sales plans and territory/account strategies.
• Identify opportunities for growth in existing markets and new industries.
• Maintain executive relationships with key strategic customers.
• Assist Account Managers with complex negotiations and escalations.
• Expand product offerings within existing customer accounts.
• Attend industry trade shows and networking events.
• Monitor CRM accuracy and sales activities, KPIs, and quotes.

Job description

The Sales Manager leads overall sales and marketing strategy to drive sustainable revenue growth, increase market share, and strengthen customer relationships. This position manages the Sales & Marketing Department, including two Account Managers and one Inside Sales Representative, while collaborating closely with Operations, Engineering, Manufacturing, and Customer Service to ensure an exceptional customer experience.The Sales Manager develops sales strategies, coaches the sales team, sets performance metrics, expands into new markets, maintains key customer relationships, and ensures alignment with the company's strategic growth objectives.Essential ResponsibilitiesLeadershipLead, mentor, and develop a high-performing sales team consisting of:Conduct weekly one-on-one coaching sessions.Establish individual performance goals and development plans.Conduct annual performance evaluations.Foster accountability, teamwork, and a customer-first culture.Build a collaborative partnership between Sales, Operations, Engineering, and Production.Sales StrategyDevelop and execute annual sales plans that support company revenue goals.Establish territory and account strategies.Identify opportunities for growth in existing markets and new industries.Create sales forecasts and pipeline reports.Analyze market trends, competitor activities, and customer needs.Develop pricing strategies that maximize profitability while remaining competitive.Account ManagementMaintain executive relationships with key strategic customers.Assist Account Managers with complex negotiations.Participate in customer visits as needed.Resolve escalated customer issues.Increase customer retention and repeat business.Business DevelopmentIdentify and pursue new business opportunities.Develop strategic partnerships.Expand product offerings within existing customer accounts.Develop annual plans for new customer acquisition.Attend industry trade shows and networking events.Identify opportunities within food processing, pharmaceutical, medical device, packaging, and industrial manufacturing markets.Sales OperationsMonitor CRM accuracy and sales activities.Review sales pipeline weekly.Establish KPIs for each salesperson.Analyze win/loss data.Improve quote conversion rates.Ensure timely follow-up on customer inquiries and quotations.Marketing LeadershipOversee all marketing initiatives, including:Company brandingWebsite contentDigital marketingEmail campaignsSocial media strategyTrade show participationYou should be proficient in:Equipment/Parts Counter SalesMeasuring and QuotingTerritory SalesBusiness-to-Business (B2B)