Sales Engineer (Direct & Channel Support)

Bruker; Houston (TX); On-site; USD 79,000 - 141,000; Full time

Job summary

Bruker in the United States seeks a Sales Engineer (Direct & Channel Support) to drive revenue in the Southwest US. The role combines customer focus with technical solutioning for both direct accounts and channel partners.

You will plan sales activities, deliver technical presentations, and support RFP/RFQ responses while helping distribution partners expand market coverage. Strong communication and instrument knowledge are essential.

Qualifications

• Experience in technical sales support for analytical instrumentation
• Proven ability to work with direct sales and channel partners
• Strong presentation and proposal development skills

Responsibilities

• Plan, organize, coordinate, and execute the company's sales plan in Southwest region of US for the Elemental Analysis Product line.
• Manage the full sales cycle from prospecting to quotation, negotiation, and close.
• Partner with direct sales teams to identify customer needs and recommend optimal technical solutions
• Deliver product presentations and technical seminars (in-person and virtual)
• Support RFP/RFQ responses with technical content and application expertise

Skills

Technical sales

Channel partnerships

Customer presentations

RFP/RFQ responses

Job description

Sales Engineer (Direct & Channel Support)

Job Locations

US-TX

ID

2026-19678

Job Function

Sales & Customer Service

Base Min

USD $79,200.00/Yr.

Base Max

USD $141,000.00/Yr.

Overview

As one of the world's leading analytical instrumentation companies, Bruker covers a broad spectrum of advanced solutions in all fields of research and development. All our systems and instruments are designed to improve safety of products, to accelerate time-to-market, and to support industries in successfully enhancing quality of life. We have been driving innovation in analytical instrumentation for over 60 years now. Today, more than 11,000 employees distributed across 90 locations around the world continue to delight our customers with innovative solutions.

Bruker Nano, one of Bruker's four operating segments, provides customers in academic and governmental institutions, life science, materials, and applied industries with the tools to determine the characteristics of matter and visualize the structure of molecules. Divisions within BNANO include Bruker AXS, Bruker Nano Analytics, Bruker Nano Surfaces and Metrology, Fluorescence Microscopy, and Canopy.

Territory: Southwest U.S.

Position Summary

The Sales Engineer serves as a critical resource supporting both direct sales activities and a network of channel partners. This role bridges the gap between customer requirements and technical solutions, driving revenue growth by enabling successful product positioning, supporting demonstrations, commercial execution, and working closely with application support.

The ideal candidate combines technical expertise with commercial acumen and excels in both customer-facing and partner-facing environments while enabling distribution partners to expand market coverage and accelerate growth.

Responsibilities

Key Responsibilities

Technical Sales Support (Direct Accounts)

• Plan, organize, coordinate, and execute the company's sales plan in Southwest region of US for the Elemental Analysis Product line.
• Manage the full sales cycyle from prospecting to quotation, negotiation, and close.

• Partner with direct sales teams to identify customer needs and recommend optimal technical solutions
• Deliver product presentations and technical seminars (in-person and virtual)
• Support RFP/RFQ responses with technical content and application expertise