Sales Engineer

Benchmark Automation & Controls - A Fidelity Company; Maryland; On-site; USD 100,000 - 120,000; Full time

Benefits offered by this job

Competitive base salary + commission

Health & wellness plans

401(k) with company match

Paid time off

Career development opportunities

Flexible Spending Accounts

Job summary

Benchmark Automation & Controls - A Fidelity Company is seeking an experienced Sales Engineer to expand its presence in the Mid-Atlantic. The role targets a seasoned sales professional with a strong BAS/HVAC or industrial automation background who builds relationships and owns the sales process from first contact to project award.

The candidate will advise contractors, engineers, developers, building owners, and other decision-makers, leveraging technical knowledge and business acumen to uncover

Qualifications

• 5+ years of Building Automation Systems (BAS), HVAC controls, mechanical systems, or related tech field.
• Proven success in outside B2B sales, business development, or account management.
• Experience selling complex technical products or services in construction, energy, or commercial buildings.
• Ability to communicate technical solutions effectively to diverse stakeholders.

Responsibilities

• Develop and execute a strategic business development plan for the assigned territory.
• Prospect, qualify, and develop new business with contractors, engineers, developers, and facility owners.
• Build a strong pipeline across Plan & Spec, Design-Build, and Direct-to-Developer channels.
• Engage early in projects to influence specifications with building automation solutions.
• Lead negotiations and drive the sale from prospect to project award.
• Maintain accurate forecasts, pipeline activity, and account information.

Skills

BAS knowledge

HVAC controls

Outside B2B sales

Relationship building

Negotiation

Territory ownership

Proposal development

ROI / value communication

Job description

Benchmark Automation & Controls, the Mid-Atlantic’s premier specialist in energy management, building automation, and intelligent control solutions, is seeking an experienced and driven Sales Engineer to help expand our presence throughout the Mid-Atlantic!

This is an exciting opportunity for a seasoned sales professional with a strong background in Building Automation Systems (BAS), HVAC controls, mechanical systems, or industrial automation who thrives on building relationships, identifying opportunities, and owning the sales process from initial conversation through project award.

In this role, you will serve as a trusted advisor to contractors, engineers, developers, building owners, and other key decision-makers. You will leverage your technical knowledge and business acumen to uncover customer needs, influence project specifications, develop customized solutions, and grow long-term partnerships.

We are looking for someone who is comfortable working independently in the field, enjoys the challenge of developing new business, and brings the confidence and experience to take ownership of a territory. If you understand the BAS and controls market, know how to navigate complex sales cycles, and enjoy turning relationships into long-term business opportunities, we want to hear from you.

What you will do:

As a Business Development Representative, you will play a key role in driving revenue growth and strengthening Benchmark’s presence throughout the Mid-Atlantic! Your responsibilities will include:

• Develop and execute a strategic business development plan to identify, pursue, and secure new opportunities throughout the assigned territory.
• Prospect, qualify, and develop new business by building strong relationships with mechanical contractors, general contractors, consulting engineers, developers, facility owners, and other industry stakeholders.
• Build a strong pipeline of opportunities across Plan & Spec, Design-Build, and Direct-to-Developer sales channels.
• Engage customers early in the project lifecycle to understand their needs and influence specifications with innovative, value-driven building automation and controls solutions.
• Identify opportunities to position Benchmark as a trusted technical resource and long-term partner rather than simply a product provider.
• Conduct discovery meetings, customer presentations, demonstrations, and solution-based discussions with key decision-makers.
• Collaborate with consulting engineers and design professionals to support specifications and drive Benchmark solutions into project designs.
• Develop strong relationships with contractors and project teams by understanding their workflows, schedules, project requirements, and business priorities.
• Respond to RFPs and bid opportunities by developing compelling proposals that clearly communicate technical capabilities, value, and return on investment.
• Lead negotiations and work closely with customers to develop mutually beneficial solutions that drive projects to a successful close.
• Maintain ownership of the sales process from initial prospecting through proposal development, contract negotiation, project award, and customer handoff.
• Grow existing accounts through renewals, repeat business, upselling, cross-selling, and identifying additional opportunities within customer portfolios.
• Communicate the value of building automation solutions through discussions around ROI, energy savings, lifecycle value, operational efficiency, and total cost of ownership.
• Stay informed on market trends, competitor activity, customer needs, emerging technologies, and opportunities within the BAS and controls industry.
• Represent Benchmark at industry events, networking opportunities, customer meetings, and professional organizations.
• Partner closely with internal engineering, operations, project management, service, and leadership teams to ensure a seamless customer experience from sales through project execution.
• Maintain accurate sales forecasts, pipeline activity, account information, and opportunity updates.
• Take a proactive and strategic approach to territory management, consistently identifying new opportunities and developing plans to achieve growth objectives.

What you will bring to the table:

We are looking for a confident, relationship-driven sales professional who combines technical knowledge with strong business instincts. The ideal candidate will bring:

• 5+ years of experience in Building Automation Systems (BAS), HVAC controls, mechanical systems, industrial automation, or a closely related technical field preferred.
• Proven success in outside B2B sales, business development, account management, or technical solution selling.
• Experience selling complex technical products, systems, or services within the construction, mechanical, industrial, energy management, or commercial building industries.
• Strong knowledge of the BAS and controls market, including the ability to understand customer applications and communicate technical solutions effectively.
• Experience working within Plan & Spec, Design-Build, and Direct-to-Developer sales environments.
• The ability to communicate effectively with mechanical contractors, general contractors, consulting engineers, developers, and building owners.
• Strong presentation, negotiation, relationship-building, and closing skills.
• The business acumen to confidently discuss project value, ROI, lifecycle costs, energy efficiency, and total cost of ownership.
• Experience managing long and complex sales cycles involving multiple stakeholders and decision-makers.
• A strong network within the DC Metro construction, mechanical, engineering, or building automation market is a plus.
• Experience with Schneider Electric products or solutions is highly preferred.
• A self-starter mentality with the ability to work independently, manage priorities, and take ownership of results.
• A competitive and resilient mindset with the energy and drive to consistently pursue new opportunities.
• The confidence and experience to own a territory, build a book of business, and drive the sales process with minimal oversight.
• Excellent organizational skills and the ability to manage multiple opportunities simultaneously.
• Strong communication skills, both written and verbal.
• A collaborative mindset and the ability to work effectively across sales, engineering, operations, project management, and service teams.

Why You’ll Love Working Here:

• Competitive base salary with commission structure!
• $100k-120k depending on experience with commission
• Health & Wellness: Comprehensive medical, dental, and vision plans to keep you and your family covered, including free preventive care and affordable prescription options.
• Life & Disability Insurance: Company-paid life insurance and disability coverage, with options to enhance your benefits.
• Retirement Savings: 401(k) plan with a generous company match to help secure your future, with immediate vesting.
• Paid Time Off: Enjoy paid holidays and a PTO plan that grows with your years of service.
• Opportunities for Career Advancement and Professional Development: We provide education assistance to help you grow your skills and career.
• Extra Perks: Flexible Spending Accounts, employee discounts, and 24/7 confidential support through our Employee Assistance Program.