Sales Director- NORAM

SiteMinder; Town of Texas (WI); Hybrid; USD 150,000 - 210,000; Full time

Benefits offered by this job

Equity packages

Hybrid work in Dallas

Non-hierarchical culture

Mental health initiatives

Parental leave

Birthday/volunteering days

Employee Resource Groups

Relocation support

Job summary

SiteMinder is seeking a Sales Director - NORAM to lead strategic go-to-market initiatives across North America. You will shape regional sales, partner with marketing, product, and revenue operations, and drive significant revenue growth while building a high-performing team.

This role requires deep hospitality tech knowledge, proven executive leadership, and the ability to operate in a fast-paced SaaS environment. Hospitality-market familiarity and strong stakeholder management are essential.

Qualifications

• Experience in the hospitality tech sector.
• Extensive senior leadership experience in sales, ideally overseeing multiple geo-based segments within a high-growth SaaS sales environment.
• Proven ability to build, manage, and scale a high-performing sales team to achieve significant revenue growth.
• In-depth understanding of the markets, familiarity with local cultures, and business environments.
• Strong business acumen, including the ability to study market intelligence data and translate into actionable strategies and sales plans.
• Outstanding communication, negotiation, and interpersonal skills with the ability to influence and build relationships at all levels of the organisation.
• Ability to thrive in a fast-paced, dynamic environment with the flexibility to adapt quickly to changing priorities and market conditions.

Responsibilities

• Develop and implement comprehensive go-to-market strategies tailored to the regional markets.
• Provide vision and direction to the go-to-market teams to achieve demanding revenue targets.
• Lead, motivate, and develop a high-performing go-to-market team, providing guidance, support, and coaching to drive individual and team success.
• Create and foster a positive and collaborative team environment that attracts, develops, and retains high-calibre talent.
• Work closely with other senior executives and cross-functional teams, including marketing, product, finance, and onboarding, to ensure alignment and drive business success.
• Develop and spearhead the implementation of go-to-market strategies to drive revenue and customer growth across the region.
• Set and achieve revenue and market share targets for the region.
• Develop and execute plans to penetrate new markets, expand the customer base, and drive sales growth.
• Represent the company at industry events, conferences, and customer meetings to enhance brand visibility, network, and generate leads.
• Identify new business opportunities and market trends, staying ahead of industry developments and positioning the company for future growth.
• Develop and monitor key performance indicators (KPIs) to track sales performance, identify areas for improvement, and implement corrective actions as needed.
• Manage and mentor a high-performing team of sales, marketing, and operations professionals.
• Foster a collaborative and results-oriented culture.
• Oversee recruitment, training, and development of regional staff.
• Build and maintain strong relationships with key clients, partners, and stakeholders.
• Ensure high levels of customer satisfaction and address any issues or concerns promptly.
• Manage the regional sales budget and allocate resources effectively for maximum ROI.
• Drive sales process optimisation and continuous improvement initiatives to enhance efficiency and effectiveness across the sales organisation.
• Ensure seamless collaboration between sales and other departments to enhance the customer journey.
• Continually strive to improve the customer experience through improved processes, people development and technology

Skills

Hospitality tech

Senior sales leadership

Team leadership

Market knowledge

Business acumen

Communication

Negotiation

Job description

At SiteMinder we believe the individual contributions of our employees are what drive our success. That’s why we hire and encourage diverse teams that include and respect a variety of voices, identities, backgrounds, experiences and perspectives. Our diverse and inclusive culture enables our employees to bring their unique selves to work and be proud of doing so. It’s in our differences that we will keep revolutionising the way for our customers. We are better together!

What We Do…

We’re people who love technology but know that hoteliers just want things to be simple. So since 2006 we’ve been constantly innovating our world-leading hotel commerce platform to help accommodation owners find and book more guests online - quickly and simply.

We’ve helped everyone from boutique hotels to big chains, enabling travellers to book igloos, cabins, castles, holiday parks, campsites, pubs, resorts, Airbnbs, and everything in between.

And today, we’re the world’s leading open hotel commerce platform, supporting 56,000 hotels in 150+ countries - with over 140 million reservations processed by SiteMinder’s technology every year.

About the Sales Director- NORAM role...

The Sales Director- NORAM will be responsible for developing and executing strategic go-to-market plans to drive revenue growth and market share.

This leadership role requires a visionary strategist with a deep understanding of market dynamics, competitor landscape, and customer needs. The Regional Sales Directorwill collaborate with cross-functional teams, including sales, marketing, product, and revenue operations, to ensure alignment and successful execution of regional strategies.

What you have...

• Experience in the hospitality tech sector

• Extensive senior leadership experience in sales, ideally overseeing multiple geo-based segments within a high-growth SaaS sales environment.

• Proven ability to build, manage, and scale a high-performing sales team to achieve significant revenue growth.

• In-depth understanding of the markets, familiarity with local cultures, and business environments.

• Strong business acumen, including the ability to study market intelligence data and translate into actionable strategies and sales plans.

• Outstanding communication, negotiation, and interpersonal skills with the ability to influence and build relationships at all levels of the organisation.

• Ability to thrive in a fast-paced, dynamic environment with the flexibility to adapt quickly to changing priorities and market conditions.

What you'll do...

Strategic Leadership

• Develop and implement comprehensive go-to-market strategies tailored to the regional markets.

• Provide vision and direction to the go-to-market teams to achieve demanding revenue targets.

• Lead, motivate, and develop a high-performing go-to-market team, providing guidance, support, and coaching to drive individual and team success.

• Create and foster a positive and collaborative team environment that attracts, develops, and retains high-calibre talent.

• Work closely with other senior executives and cross-functional teams, including marketing, product, finance, and onboarding, to ensure alignment and drive business success.

Revenue Growth

• Develop and spearhead the implementation of go-to-market strategies to drive revenue and customer growth across the region.

• Set and achieve revenue and market share targets for the region.

• Develop and execute plans to penetrate new markets, expand the customer base, and drive sales growth.

• Represent the company at industry events, conferences, and customer meetings to enhance brand visibility, network, and generate leads.

• Identify new business opportunities and market trends, staying ahead of industry developments and positioning the company for future growth.

• Develop and monitor key performance indicators (KPIs) to track sales performance, identify areas for improvement, and implement corrective actions as needed.

Team Management

• Manage and mentor a high-performing team of sales, marketing, and operations professionals.

• Foster a collaborative and results-oriented culture.

• Oversee recruitment, training, and development of regional staff.

Customer Relationships

• Build and maintain strong relationships with key clients, partners, and stakeholders.

• Ensure high levels of customer satisfaction and address any issues or concerns promptly.

Operational Excellence

• Manage the regional sales budget and allocate resources effectively for maximum ROI.

• Drive sales process optimisation and continuous improvement initiatives to enhance efficiency and effectiveness across the sales organisation.

• Ensure seamless collaboration between sales and other departments to enhance the customer journey.

• Continually strive to improve the customer experience through improved processes, people development and technology

Our Perks & Benefits…

- Equity packages for you to share in SiteMinder's growth and successes

- Hybrid working model (3/4 days per week) in our Dallas office

- Excellence-driven, collaborative and non-hierarchical culture

- Mental health and well-being initiatives

- Generous parental (including secondary) leave policy

- Paid birthday, study and volunteering days off every year

- Employee Resource Groups (ERG) to help you connect and get involved

- Hybrid role, must be covered from Dallas, open to candidates willing to relocate (relocation support provided)