Sales Director – HVAC Controls & Building Automation

Brunel; Florida; Hybrid; USD 180,000 - 240,000; Full time

Job summary

Brunel is seeking a Sales Director for its Florida division, to sit on the Senior Leadership team, own divisional strategy, and grow both project and service business across the region.

The role will involve travel between Florida offices, leading a high-performing team, building brand presence, and ensuring alignment between sales, projects and operations.

Qualifications

• Experience as a sales director or sales manager.
• Background in building automation, HVAC or energy solutions.
• Established Florida market network for recruiting and business development.
• Strong leadership, communication and strategic planning.

Responsibilities

• Define divisional strategy to drive growth and profitability.
• Hire, train and coach a high-performing sales team.
• Own pipeline development, forecasting and revenue targets.
• Lead pricing, margins and deal structuring.
• Manage key customer relationships and major accounts.
• Collaborate with operations to align sales and project delivery.
• Represent the business at industry events across Florida.

Skills

Sales leadership

Sales & operations

Building automation

Energy efficiency

Stakeholder management

Contract negotiation

Job description

Our client, a well-established leader in building automation, HVAC controls and energy efficiency solutions, is looking for a Sales Director to lead its Florida division. You'll sit on the Senior Leadership team, own the divisional strategy, build a high-performing sales team and grow both the project and service business.

The role involves regular travel between our client's Florida offices to keep leadership visible, support the regional teams and keep sales and operations aligned.

What you’ll do

• Create and carry out the divisional strategy to drive growth and profitability
• Hire, train and develop a sales team built on accountability, activity and results
• Own pipeline development, forecasting accuracy and revenue targets
• Set and track sales KPIs, including conversion rates, pipeline velocity and average deal size
• Find and win new markets, verticals and strategic accounts
• Lead pricing strategy, margin optimization and deal structuring
• Work closely with project and operations managers, including running the monthly WIP meetings
• Manage vendor and equipment partner relationships, including product sales goals and territory agreements
• Review and negotiate customer contracts
• Act as the main contact for key customers and stay in regular touch with the top accounts
• Lead key sales presentations and represent the business at industry events across the region
• Work with marketing and business development to generate leads and build brand presence

What you’ll bring

• A strong track record of growing a business as a sales director, sales manager or in direct sales
• Experience in both sales and operations, with a focus on service and solutions
• A background in building automation and controls, energy efficiency or a similar technical business
• Strong leadership skills and the ability to build relationships at every level
• Excellent verbal and written communication
• An established network in the Florida market for recruiting, sales and business development
• Strong negotiation and contract experience, good judgment and a big-picture view

The leader we’re looking for

You lead more than you manage and coach more than you supervise. You bring energy and passion to the business, build trust by sharing what you know and mentoring others, and make the tough calls when they're needed. You'll create a culture based on teamwork, respect and integrity, one where people listen to each other and the best practices are shared.

Please note:

Candidates must be legally authorized to work in the United States. This role does not offer visa sponsorship now or in the future.