Sales Director

Security 101; United States; On-site; USD 160,000 - 190,000; Full time

Benefits offered by this job

Annual bonus

Medical insurance

Dental insurance

Vision insurance

401(k) match

Paid holidays

PTO

Job summary

Security 101, a provider of integrated electronic security solutions, seeks a Regional Sales Director responsible for sales strategy deployment, performance management, forecasting accuracy, and margin expansion across a regional footprint.

You will lead Sales Managers and Sellers, drive end-to-end sales processes, pipeline discipline, and adoption of RMR growth programs, while partnering with leadership to maintain alignment and healthy funnel performance.

Qualifications

• 7+ years of progressive sales leadership experience.
• Experience in regional or multi-branch sales is preferred.
• Proven track record driving new business growth and margin expansion.
• Experience implementing sales infrastructure, forecasting rigor, and productivity programs.

Responsibilities

• Own regional sales performance across branches, including revenue growth and margin integrity.
• Lead and coach Sales Managers and Sellers for consistent execution of processes and pipeline discipline.
• Deploy and operationalize corporate sales strategies and initiatives with strong adoption of growth programs.
• Partner with Field VP, GMs, and leadership to ensure alignment and healthy funnel management.

Skills

Sales leadership

Forecasting

Regional sales

CRM mastery

P&L management

Education

Bachelor’s degree in business/ Marketing or related

Tools

CRM systems

Job description

Job Summary:

Security 101, a provider of integrated electronic security solutions is recruiting for a Regional Sales Director responsible for all sales strategy deployment, performance management rigor, forecasting accuracy, productivity improvement, and new initiative adoption within the region. This is a true sales leadership role with end-to-end responsibility for sales results, standardization, and execution discipline.

Salary and Benefits:

Annual Salary range is $160K to $190K, exempt, plus bonus commensurate with proven leadership, management, and financial analysis skills. This position qualifies for our annual bonus program. Our benefits include medical, dental, vision, prescription coverage, 401(k) match plan, paid holidays, PTO and more.

The Right Candidate:

• 7+ years of progressive sales leadership experience
• Regional or multi-branch sales preferred
• Proven track record driving new business growth and margin expansion
• Experience implementing sales infrastructure, forecasting rigor, and productivity programs

Responsibilities:

• Ownregional sales performance, including revenue growth, quota attainment, productivity, and margin integrity across all branches.
• Leadand coach Sales Managers and Sellers, driving consistent execution of sales processes, pipeline discipline, forecasting accuracy, and new business development.
• Deployand operationalize corporate sales strategies, tools, and initiatives, ensuring strong adoption of RMR growth programs and recurring services expansion.
• Partnerclosely with Field VP, General Managers, and corporate leadership to maintain alignment, support local P&L ownership, and ensure healthy funnel management and KPI performance.
• Overseeregional sales infrastructure, including CRM utilization, performance dashboards, capacity planning, competitive analysis, and quota calibration.
• Providedirect sales leadership in districts without Sales Managers, acting as the day‑to‑day sales manager when needed.

Education:

• Bachelor’s degree in business, marketing, or related discipline, or equivalent experience

About Security 101:

Security 101 is a provider of integrated electronic security solutions to a diversified set of commercial customers across multiple end markets, including healthcare, education, financial, and government, among others. Security 101 delivers a full-service offering of electronic security services and products including the design, installation, and maintenance of access control, video surveillance, intrusion detection, and visitor management solutions. Founded in 2005 and based in West Palm Beach, FL, Security 101 has 52 locations in the U.S. For more information, please visit www.security101.com.

Security 101 is a DFWP and EOE organization with a team-oriented work environment.