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Motiv8 is hiring a Buyer Advocate in Ogden, UT. You will guide buyers and sellers through the early sales stages, validating wins for all parties and ensuring alignment with program goals.
From discovery to close, you’ll design introductions, confirm motives, and help drive measurable revenue outcomes using Motiv8 methodologies and buyer context.
Motiv8 is a revenue operations company founded in 2009 and headquartered in Ogden, Utah. The Motiv8 RevOps Performance Suite brings together a buyer-first methodology, RevOps software, and Buyer Advocate services so B2B companies can build, run, and measure the revenue engines that turn buyer interest into attributable pipeline and revenue.
Client teams build Demand Generation, Lead Generation, and Lead Capture with Motiv8 tools. Buyer Advocates deliver the next three engines as a service inside each client’s Program: Lead Discovery, Buyer Alliance, and Sales Execution. The work covers complex B2B buying in healthcare, information technology, heavy equipment, and manufacturing.
A Buyer Advocate confirms that a real win exists for the buyer, the seller, and the client, then stays with that opportunity until the revenue is verified.
You work from a defined Program: the client’s buyer mix, buyer types, core motives, and engine strategies. Every conversation is designed against that blueprint. You uncover the commercial motives that make each party willing to invest, including speed, reliability, compatibility, risk, and margin, and you connect the buyer to the seller who can make the outcome real.
The buyer should feel advised by someone who can help them decide, and the seller should receive a relationship that is ready to engage in sales conversations..
Lead Discovery. Work a prioritized queue of captured leads. Run motive-aligned conversations that confirm a path to a win for the buyer, the seller or partner, and the client. Produce a Program Opportunity: a validated opportunity ready for sales, with the motives, the solution fit, and the players who can close already confirmed. Use what you learn from those interactions to improve upstream targeting, messaging, and lead capture so future inquiries are better aligned, better qualified, and more actionable.
Buyer Alliance. Design and run the introduction between the buyer and the right seller. Prepare the buyer by showing how this seller will help them make the decision. Prepare the seller with the buyer’s motives and the quantified value at stake. Stay in the conversation until the buyer is allied, the seller is committed, and both sides share a path forward.
Sales Execution. Stay with the same opportunity through the close. The client’s salesperson leads the presentation. You work alongside them: carry the context, hold the closing path, clear roadblocks, and keep the buyer and seller aligned to the motives that still have to be satisfied. Verify the outcome with both parties so the closed revenue is accurate and attributable.
Expertise on the live work. Learn the methodology on real program conversations, with Motiv8 tools keeping the standard in view. Experienced Advocates develop newer Advocates on strategic questioning and motive diagnosis. Equip sellers with the buyer context, needs, motives, and expectations they need to engage effectively, using those interactions to strengthen future alignment and execution.
Motiv8’s headquarters is at 2411 Kiesel Avenue, Suite 301, Ogden, UT 84401.