Sales Development Representative

Lumana; New York (NY); Hybrid; USD 65,000 - 100,000; Full time

Benefits offered by this job

Competitive pay

Equity

Remote-first

Modern sales tools

Career growth

Job summary

Lumana is seeking an SDR to identify the right customers and build high-quality pipeline through strategic outbound prospecting. You will work with Sales and Marketing to refine messaging, test strategies, and accelerate Lumana's growth.

This remote-friendly role in NY/NJ emphasizes qualification, outreach, and collaboration with Account Executives. The position offers competitive pay with uncapped commission, equity, and remote-first flexibility, with opportunities to influence roadmap and

Qualifications

• 1+ year in a B2B tech SDR/BDR role with proven success.
• Proficient in multi-channel outreach (email, cold call, LinkedIn, video).
• Experience with modern sales tools such as Salesforce, Outreach, ZoomInfo, Sales Navigator.
• Excellent written and verbal communication.
• Resilient, self-starting, thrives in remote environments.
• Familiarity with sales methodologies (e.g., MEDDPICC, SPIN, Challenger).

Responsibilities

• Own outbound prospecting and lead generation across assigned territories.
• Turn outreach into a qualified pipeline and SQLs.
• Partner with Account Executives to design and execute territory strategies.
• Build and iterate outbound campaigns across email, phone, video, and LinkedIn.
• Track and report on performance metrics to drive experimentation.
• Develop expertise in target verticals (education, healthcare, retail, etc.).
• Align with Marketing on persona targeting, messaging, and timing.
• Share voice-of-customer insights with Sales, Marketing, and Product.
• Keep Salesforce spotless—documenting activity and progress.
• Maintain high energy to exceed targets.
• Other duties as assigned.

Skills

Multi-channel outreach

Strong communication

Resilient and self-starting

Remote work experience

Ability to adapt messaging

AI/automation tools familiarity

Growth into closing role

Tools

Salesforce

Outreach

ZoomInfo

Sales Navigator

Job description

Lumana is on a mission to empower organizations by unlocking the value of their visual data — not just record the world, but to actually understand it and extract meaningful insights. Our AI video security platform delivers unmatched visibility and control, helping customers enhance security and safety, streamline operations, and respond instantly when it matters most.

Founded in 2021, we are backed by tier-one Silicon Valley investors with deep team expertise in AI, computer vision, and machine learning. We are one of the fastest-growing video security companies and recently raised the largest Series A within our industry. We’ve built the most intelligent video security solution on the market — one that sees what matters, acts fast, and prevents what used to be inevitable.

At Lumana, teams are small, dynamic, and trusted to lead. We think big, move fast, and execute like owners — because we are. Your impact here won’t be filtered. It will be visible, lasting, and real.

Position Summary

We're looking for a driven, technically curious Sales Development Representative (SDR) who can identify the right customers for Lumana and build high-quality pipeline through strategic outbound prospecting. Success in this role comes from strong qualification, thoughtful outreach, and consistently connecting our Account Executives with opportunities that fit our ideal customer profile.

The ideal candidate is resilient, self-managed, and highly accountable. They manage their time effectively, embrace rejection as part of the process, and are motivated by delivering results.

Working closely with Sales and Marketing, you'll continuously refine messaging, test new outreach strategies, and help accelerate Lumana's growth. Standard working hours are 9:00 AM–5:00 PM.

Location & Travel

This role is currently remote in NY or NJ, with occasional travel for conferences and team meetings.

Compensation

SDR I (0-2 Years, B2B SaaS SDR) $65k Base | $30k Variable (Uncapped) | $95k OTE

SDR II (2+ Years, B2B SaaS SDR) $70k Base | $30k Variable (Uncapped) | $100k OTE

Responsibilities

• Own outbound prospecting and lead generation across assigned territories.
• Turn outreach into a qualified pipeline—converting prospects into Sales Qualified Leads (SQLs).
• Partner with Account Executives to design and execute territory strategies.
• Build and iterate outbound campaigns across email, phone, video, and LinkedIn.
• Track and report on performance metrics (open rates, connect rates, conversions) to drive continuous experimentation.
• Develop expertise in verticals such as education, healthcare, retail, grocery, faith-based organizations, corporate campuses, and manufacturers.
• Align with Marketing on persona targeting, messaging, and campaign timing.
• Share voice-of-customer insights from the frontline with Sales, Marketing, and Product.
• Keep Salesforce spotless—documenting activity and progress consistently.
• Maintain high energy and performance to exceed monthly and quarterly targets.
• Other duties may be assigned.

We don’t do cookie-cutter. If you’ve got the grit, the drive, and the track record—especially in security or AI,we want to hear from you. Even if you don’t check every box, let’s talk.

Qualifications

• Minimum of 1 year in a B2B tech SDR/BDR role with a proven record of success (president club, etc.).
• Skilled in multi-channel outreach (email sequences, cold call, LinkedIn Nav, video, etc.).
• Hands‑on experience with modern sales tools like Salesforce, Outreach, ZoomInfo, and Sales Navigator.
• Strong communication skills—written and verbal.
• Resilient and self-starting: you thrive in rejection‑heavy, remote environments.
• Familiarity with a sales methodology (e.g., MEDDPICC, SPIN, Challenger).
• Ability to balance personalization with volume at scale.
• Desire to grow into a closing role over time.
• Comfortable experimenting with AI/automation tools (Claude, ChatGPT, Lavender, Gong, ChatGPT prompts, etc.).

Nice-to-Haves

• Experience in cybersecurity, AI, or physical security.
• Prior success selling into regulated industries (education, healthcare, etc.).

Hiring Philosophy

• We spend a lot of time building best-in-class products since we believe a highly differentiated product is easier to sell.
• We aim to provide both product & industry expertise whenever we interact with prospects and customers.
• We strongly believe that small teams with very talented people (and the right work environment) deliver much better performance than teams with large headcount. We hire and compensate accordingly.
• We value a strong sense of ownership, principled thinking over experience, and thoughtful communication.

Our Interview Process

We keep it focused and respectful of your time—our typical process includes:

• A 45‑minute conversation with our Talent Team
• A Take‑Home Assignment (1‑2 Hours)
• A 60‑minute Interview & Mock Cold Call Exercise with our Head of Sales Development
• A 30‑minute session with our VP of GTM Engineering

What We Offer

We believe great talent deserves great support. Here’s how we invest in you:

• Competitive Pay: Strong base salary + uncapped commission
• Equity & Upside: Own a piece of what you're building
• Tools that Work for You: We arm our team with top‑tier tech and modern sales tools—so you can focus on closing, not admin
• Remote-First Flexibility: Work from where you're most effective, with teammates around the globe
• Product Influence: Your voice matters—sales feedback directly shapes our roadmap

For U.S.-Based Teammates:

• Health & Wellness: Full medical, dental, and vision coverage
• Time Off: 15 days PTO, sick time, and paid holidays
• Financial Benefits: 401(k) with 4% employer match + meaningful equity (ISO)
• Parental Leave: Paid time off for growing families
• Home Office Setup: $500 stipend + high-performance gear so you’re set up to win

Lumana is an equal opportunity employer

We are committed to providing equal employment opportunities to all individuals regardless of race, color, ethnicity, religion, sex, gender identity, sexual orientation, national origin, disability, age, marital status, veteran status, pregnancy, or any other basis protected by law.