Sales Development Rep — High-Impact Lead Gen

RR Donnelley; Denver (CO); On-site; USD 45,000 - 65,000; Full time

Job summary

RR Donnelley in Denver seeks a Sales Development Representative to drive lead generation and set qualified appointments for a Sales Executive. This is a purely outbound role focusing on prospecting and initial discovery.

You'll use Salesforce, target potential clients, and collaborate with the sales team to build a robust pipeline. Strong communication, research, and multi-channel outreach are essential to success.

Qualifications

• Associate's degree preferred (2-year or higher)
• 2+ years of sales and telemarketing experience with emphasis on cold calling
• Proven track record of meeting or exceeding lead generation targets
• Proficiency in Salesforce CRM and other sales technology tools
• Excellent written and verbal communication skills
• Strong time management and organizational skills
• Self-motivated with ability to work independently and in a team
• Experience using multiple outreach channels (email, phone, social)
• Strong research skills to understand client business needs
• Ability to handle objections and stay resilient

Responsibilities

• Leverage prospecting techniques to initiate contact with prospective new clients
• Generate interest in discovery meetings with established RRD Sales Executives
• Identify multiple contact points within targets and position RRD value proposition
• Conduct online research to understand prospects' business objectives
• Generate a high-value sales pipeline through strategic prospecting
• Collaborate with sales team to develop target lists
• Develop and run a pipeline of prospects and provide top-class customer experience
• Transition leads to the sales team after first discovery meeting
• Actively utilize Salesforce for Lead Generation activities
• Meet with Sales Leaders to evaluate strategy

Skills

Proven track record

Salesforce CRM

Written communication

Verbal communication

Time management

Self-motivated

Prospecting techniques

multi-channel outreach

Research skills

Objection handling

Education

Associate degree

Tools

Salesforce

Job description

RR Donnelley in Denver seeks a Sales Development Representative to drive lead generation and set qualified appointments for a Sales Executive. This is a purely outbound role focusing on prospecting and initial discovery.

You'll use Salesforce, target potential clients, and collaborate with the sales team to build a robust pipeline. Strong communication, research, and multi-channel outreach are essential to success.