Sales Consultant-Fayetteville Area

Johnson Brothers Liquor Company; Raleigh (NC); On-site; USD 45,000 - 65,000; Full time

Job summary

Johnson Brothers Liquor Company seeks a Sales Consultant to service a North Carolina retail territory, including Fayetteville, Maxton, Red Springs, and Dunn. You will manage everyday account activity, service customers, and merchandise products to support growth.

Responsibilities include territory planning, selling, merchandising, servicing and administration, with a focus on outstanding customer service in a dynamic beverage-distribution environment.

Qualifications

• BA/BS degree or related industry experience.
• Prior route sales experience preferred.
• Excellent verbal and written communication skills.
• Goals and results driven.
• Valid driver’s license with an acceptable driving record.
• Reliable transportation and proof of insurance.
• Local candidates preferred; no relocation package.
• Must be 21 years of age, pass criminal background and MVR.

Responsibilities

• Territory Management: Maintain contact with retailers; plan and execute sales initiatives; resolve issues promptly.
• Selling: Present products and pricing; achieve company objectives; grow business and identify new accounts.
• Merchandising: Use POS displays; optimize shelf position; manage displays and cold boxes.
• Servicing: Conduct inventory checks; minimize order mistakes; rotate stock on shelves and displays.
• Administration: Follow policies; complete paperwork timely and accurately.

Skills

Verbal communication

Written communication

Goal oriented

Customer service

Reliable transportation

Education

BA/BS degree or related industry experience

Job description

Looking for a rewarding career? Johnson Brothers is a leading family-owned distributor of wine, spirits, and beer, delivering exceptional service since 1953. We proudly represent the world’s top beverage brands and are committed to excellence, innovation, and growth. Johnson Brothers offers exciting opportunities in a variety of areas. Join our passionate team and help shape the future of the beverage industry!

The Sales Consultant position services retail stores. General responsibilities comprise of the proper management of an established sales territory including selling, servicing, merchandising, administration and ensuring up-to-date accounts receivable.

Job Description:

Territory to include:

Fayetteville, Maxton, Red Springs, and Dunn

Job Description Territory Management:

Territory Management: Ensure consistent customer contact Properly plan and execute sales initiatives Handle all customer related issues in a prompt and friendly manner

Selling:

Full understanding of products and pricing schedules Make effective sales presentations Achieve assigned company objectives and successfully grow business Identify and nurture new accounts

Merchandising:

Use all available POS to enhance selling efforts Focus on merchandising basics such as display size and location, shelf position and standards, cold boxes, counters, windows and anywhere else consumers can be impacted

Servicing:

Follow necessary steps when making sales calls Perform reliable inventory checks and communicate properly to minimize order mistakes Properly rotate products on shelves, cold boxes, displays, etc.

Administration:

Adhere to all company policies and procedures Handle all paperwork issues in a proper and timely manner

Position Qualifications:

• BA/BS college degree or related industry experience
• Prior route sales experience (highly preferred)
• Excellent verbal and written communication skills
• Goals and results driven
• Valid driver’s license with an acceptable driving record
• Reliable transportation and proof of insurance
• Local candidates preferred (no relocation package)
• Must be 21 years of age. Candidate must pass criminal background and MVR

Johnson Brothers is an equal opportunity employer, committed to fair treatment and hiring based on qualifications. We prohibit discrimination based on race, color, religion, gender identity, sexual orientation, age, disability, military status, or any other protected status under applicable laws.

Worker Sub-Type: Regular Time Type: Full time

Johnson Brothers is a third-generation, family-owned wine, beer, and spirits distributor founded in 1953 by Lynn Johnson in Saint Paul, Minnesota. Guided by its founding values of work ethic, teamwork, excellence, innovation, passion, and integrity, the company partners with top-tier suppliers to deliver a world-class portfolio and exceptional service to customers across 25 states.

The company was recognized by Newsweek as one of America’s Most Trustworthy Companies for three consecutive years (2023–2025).

Learn more at johnsonbrothers.com | LinkedIn | Instagram.