Sales Consultant

Swickard Auto Group; San Rafael (CA); On-site; USD 72,000 - 90,000; Full time

Benefits offered by this job

Brand training

Medical insurance

Dental insurance

Vision insurance

Life insurance

Paid time off

Paid holidays

Career path

Vehicle discounts

Job summary

Swickard Auto Group is seeking a relationship-driven Sales Consultant for Mercedes‑Benz of Marin in San Rafael, CA. No automotive experience is required as brand and product training are provided from day one.

The role emphasizes building a loyal guest base in a premium market and earning a lasting book of business through trusted, consultative service. Candidates with luxury hospitality, high-end retail, or financial services backgrounds thrive here, where guests expect exceptional experiences

Qualifications

• No automotive experience required; Mercedes‑Benz brand and product training provided from day one.
• Successful candidates come from luxury hospitality, high-end retail, financial services, real estate, or other consultative guest-facing backgrounds.

Responsibilities

• Welcome guests with warmth and curiosity, understanding their needs before presenting options.
• Guide guests through the Mercedes‑Benz lineup with product knowledge and confidence.
• Present vehicles and conduct test drives to bring the brand experience to life.
• Build and maintain a guest pipeline through consistent follow-up and CRM use.
• Collaborate with finance and management to deliver a transparent, pressure-free purchase experience.
• Meet monthly targets while maintaining guest satisfaction.

Skills

Sales experience

Luxury hospitality

Consultative sales

Relationship building

CRM proficiency

Driver's license

Tools

CRM software

Job description

Description

San Rafael, CA | Mercedes-Benz | Luxury brand | Hospitality | No automotive experience required | Hospitality and sales experience welcome | Marin County | Bay Area | Veterans encouraged to apply | $40,000 - $120,000+ OTE

IS THIS YOU?

• You're a relationship-first sales professional who leads with honesty, earns trust through preparation and follow-through, and takes genuine pride in every guest experience you create
• You come from luxury hospitality, high-end retail, financial services, or another consultative guest-facing background -- or you have automotive sales experience and want to represent one of the world's most iconic brands in one of the Bay Area's most distinctive communities
• You want to build a real book of business in a close-knit, affluent market where the guests who trust you come back for life and send their neighbors to you

WHO WE ARE

Swickard Auto Group is a hospitality company that happens to sell and service cars. We believe the best guest experiences start with the best employee experiences. That's why we've grown to 40+ rooftops across the West Coast, Alaska, and Hawaii while maintaining a culture built on one simple idea: do right by people, every time.

Mercedes-Benz of Marin is an award-winning luxury dealership in San Rafael serving one of the most affluent and loyal communities in the Bay Area. Marin County buyers choose their brands and their consultants deliberately -- and when they find someone they trust, they return for every purchase and send their friends. The Sales Consultant who earns that trust here builds something rare: a career with lasting earning potential in a community that rewards integrity.

WHAT YOU'LL DO

• Welcome guests with genuine warmth and curiosity -- understanding what they want before presenting what we have
• Guide guests through the Mercedes-Benz lineup with growing product knowledge and confidence -- connecting the brand's engineering, design, and technology to what matters most to each buyer
• Present vehicles and conduct test drives that bring the Mercedes-Benz experience to life
• Build and maintain a guest pipeline through consistent, disciplined follow-up and CRM use
• Collaborate with finance and management to deliver a transparent, pressure-free purchase experience
• Meet monthly targets while maintaining strong guest satisfaction scores
• Stay current on Mercedes-Benz's full lineup, technology features, and growing EV and PHEV offerings
• Represent Mercedes-Benz of Marin and Swickard's hospitality standard in every guest interaction

WHAT WE'RE LOOKING FOR

• No automotive experience required -- paid Mercedes-Benz brand and product training provided from day one
• Proven success in luxury hospitality, high-end retail, financial services, real estate, or consultative sales -- backgrounds that transfer directly to a sophisticated Marin County buyer profile
• Relationship-first approach -- you listen before you present and earn trust before you ask for the sale
• Polished, professional presence -- Marin County guests are discerning and expect a consultant who matches their standard
• Self-motivated with a genuine drive to build a long-term book of business, not just close individual deals
• Comfortable with CRM tools and digital communication
• Valid driver's license with a clean driving record

Strong candidates have come from luxury hotels, financial services, real estate, high-end retail, and beyond. What they share is a track record of earning the trust of sophisticated buyers and delivering results with genuine care.

WHAT WE OFFER

• OTE of $40,000 - $120,000+ annually
• Paid Mercedes-Benz brand and product training -- manufacturer-supported and designed to make you a genuine brand expert
• Medical, dental, and vision insurance
• Life insurance and supplemental coverage options
• Paid time off and paid holidays
• Clear career path -- strong Sales Consultants grow into finance, management, and leadership roles at Swickard
• Employee vehicle purchase and service discounts

WHY MERCEDES-BENZ OF MARIN

• Marin County is one of the most loyalty-driven luxury automotive markets in the Bay Area -- guests here return to the consultants who took care of them, and referrals from a trusted client base can define a career
• An award-winning Mercedes-Benz store with a guest base that is engaged, affluent, and deeply brand-loyal -- the consultant who earns their trust earns long-term earning potential, not just a single commission
• A market where your background from financial services, luxury hospitality, or real estate is a genuine advantage -- Marin County buyers respond to consultants who understand their world
• Swickard is one of the fastest-growing dealer groups in the country -- ranked Top 5 in North America for reputation in the automotive industry
• Our HEART values -- Honor, Engage, Anticipate, Respond, Thank -- describe exactly what a great Sales Consultant does in every guest interaction
• Leadership that invests in your development and celebrates consultants who build lasting guest loyalty

If you're a relationship-driven sales professional ready to build a long-term career in one of the Bay Area's most loyalty-driven luxury markets -- representing a brand that opens doors and working with guests who remember who took care of them -- we'd like to meet you.