Sales Closer

Position Xero; United States; Remote; USD 60,000 - 120,000; Full time

Benefits offered by this job

Remote work

Uncapped earnings

No base salary

Job summary

Position Xero is a founder-led performance marketing agency offering remote work with global reach. You will build your own pipeline through cold calling and outreach, closing B2B retainer deals on video calls, with uncapped earnings and no base salary.

The role emphasizes consultative selling, strong English communication, and self-management of CRM/follow-up. Expect meaningful overlap with US and SA business hours as you operate remotely from anywhere.

Qualifications

• You can self-source; cold calling and cold outreach are run by you.
• You have closed B2B service or retainer deals on video calls.
• You sell consultatively; you ask about cost per lead, close rate, and capacity before talking price.
• Excellent written and spoken English; comfortable on calls with business owners.
• You are comfortable with commission-based pay and uncapped earnings.
• CRM and follow-up discipline you manage yourself.

Responsibilities

• Build your own pipeline from cold: cold calling and outreach.
• Diagnose needs and articulate value based on the audit or discovery.
• Match services to client needs and published pricing; close month-to-month retainers.
• Maintain a current CRM, log calls, and follow up in writing.
• Say no when it’s not a fit and refer to a better solution.

Job description

Position Xero is a founder-led performance marketing agency, founded and still led by Ronnie James Botes and Keegan Shane Haumann. We run Google Ads, Meta Ads, lead generation, SEO and conversion-focused web design. The agency is run from South Africa and every engagement is delivered remotely to service businesses worldwide. There is already a closing team, and this role adds to it.

This role is 100% remote and open to applicants anywhere in the world. Client work runs across United States and South African business days, so meaningful overlap with those working hours matters. Where you live is up to you. When you are reachable is set by the clients.

Pay: this is a commission-based contract with uncapped earnings and no base. We state that up front because it suits a closer who fills their own diary and it rules out anyone who needs a guaranteed number every month. The commission structure is walked through on the first call.

This is a cold outreach and closing role. You build your own pipeline: cold calling, and cold outreach over LinkedIn and DM. Nobody hands you a booked diary. Warm leads exist here and they are earned. They come from the free audit funnel on our website, where a prospect answers questions about their business and, where SEO is the focus, receives a graded website report card. Those leads are allocated to closers who have already proved they can close, so plan on them as upside.

The selling style is diagnosis first, close second. We publicly state that we do not take on clients we cannot help, and that we would rather refer someone to the right specialist than take a retainer and deliver mediocre results. Because everything is month-to-month, anyone who is oversold cancels at the end of the billing month, so no-pressure selling is the only approach that works commercially here. Good in this role looks like fewer, better-qualified clients who are still with us in month six.

What you will do:

• Build your own pipeline from cold: cold calling, and cold outreach over LinkedIn and DM. You find the businesses, open the conversation and book the call yourself.
• Diagnose before you pitch: ask what they spend now, what a lead costs them, what their close rate is and how much work they can actually take on. Where the call came out of the audit funnel, open with what that report found.
• Match the prospect to the right service (Google Ads, Meta Ads, lead generation, SEO and AI SEO, web design, or a combination) against our published pricing.
• Close month-to-month retainers, with no annual contract, no lock-in and no cancellation fee to hide behind.
• Say no out loud when someone is not a fit, and point them somewhere better.
• Run your own CRM and follow-up: log every call, keep the pipeline current, and follow up in writing without being chased.

What we are looking for:

• You can self-source. Cold calling, and cold outreach over LinkedIn and DM, run by you. If every deal you have closed arrived in a diary somebody else filled, this will be a hard landing.
• You have personally closed B2B service or retainer deals on video calls. Pure appointment setting is a different job.
• You sell consultatively and can demonstrate it: you ask about current cost per lead, close rate and capacity before you talk about price.
• Clear, plain-spoken English, written and spoken. You will be on calls with owner-operators (roofing, HVAC and plumbing contractors, attorneys, agency owners) and following up in writing afterwards.
• You are comfortable being paid on commission with uncapped earnings and no base.
• You can tell a prospect they are not a fit and walk away from the revenue.
• CRM and follow-up discipline you run yourself, without being chased for it.
• You can hold your own activity standard on a week where nothing lands. Cold pipelines are lumpy and this role is paid on outcomes.
• Meaningful overlap with United States and South African business hours.

Nice to have, and none of these are dealbreakers:

• You have sold marketing, SEO or advertising services specifically.
• You understand what cost per lead, cost per acquisition and return on ad spend mean well enough to talk credibly about them without overpromising.
• You have sold month-to-month rather than annual contracts.
• Exposure to the United States market, the South African market, or both.
• Experience selling to home-services or legal businesses.

Working hours: remote, with meaningful overlap with United States and South African business days. The exact schedule is agreed with you.

Experience requirements: demonstrated experience sourcing your own prospects from cold and closing B2B service or retainer deals on video calls. We assess what you have actually sourced and closed, so years of service are secondary.

Position Xero is founder-led. Ronnie James Botes and Keegan Shane Haumann built the agency, still run it, and are reachable directly.