Sales Associate, Events & Trade Show Growth

HERITAGE; St. Louis (MO); On-site; USD 42,000 - 54,000; Full time

Benefits offered by this job

Health Care Plan (Medical, Dental &amp

Retirement Plan (401(k)) with employer

Employee Stock Ownership Plan (ESOP) -

Paid Time Off (Vacation, Sick & Paid

Training & Professional Development

Career growth opportunities within a

Job summary

Heritage Exposition Services in St. Louis, MO is seeking a Sales Associate to support the sales pipeline through lead identification, qualification, and early-stage client engagement.

The role develops hands-on experience with client communication and trade show services, preparing you for advancement to a Junior Account Executive. You will contribute to pipeline growth, assist with opportunities, and support revenue generation while operating within defined scope and complexity guidelines, and

Qualifications

• 1-2 years of experience in sales, customer service, business development, or a related client-facing role.
• Strong written and verbal communication skills.
• High attention to detail and strong organizational abilities.
• Ability to manage multiple priorities and deadlines.
• Comfort engaging with clients and internal stakeholders.
• Proficiency in Microsoft Office (Outlook, Excel, Teams).
• Experience using a CRM system such as Salesforce, HubSpot, or similar.
• Exposure to sales processes, lead qualification, or pipeline management.
• Familiarity with the tradeshow, event services, or hospitality industries.

Responsibilities

• Research and identify qualified leads aligned with Heritage's services, target markets, and event types.
• Conduct initial outreach and follow-up communications to support pipeline development.
• Qualify leads through discovery conversations and information gathering.
• Enter and maintain accurate CRM records including lead status, opportunity notes, and activity tracking.
• Coordinate introductory calls and meetings between prospects and senior sales staff.
• Support Account Executives and sales leadership with proposal preparation, pricing coordination, and sales materials.
• Track and flag follow-ups, next steps, and early-stage pipeline activity.
• Manage low-complexity and transactional sales opportunities, including standardized exhibitor orders and repeat business.

Skills

Sales

Customer service

Communication

Multitasking

CRM software

Microsoft Office

Education

Bachelor’s degree (preferred)

Tools

Salesforce

HubSpot

Job description

Heritage Exposition Services in St. Louis, MO is seeking a Sales Associate to support the sales pipeline through lead identification, qualification, and early-stage client engagement.

The role develops hands-on experience with client communication and trade show services, preparing you for advancement to a Junior Account Executive. You will contribute to pipeline growth, assist with opportunities, and support revenue generation while operating within defined scope and complexity guidelines, and