Sales And Marketing Representative

Crystal Dental Partners; Brea (CA); On-site; USD 90,000 - 130,000; Full time

Job summary

Crystal Dental Partners is seeking a Sales Marketing Manager to lead marketing campaigns and drive patient growth for partner practices in California. The role involves planning, executing, and optimizing digital, referral, and community outreach initiatives to boost patient acquisition and retention.

You will analyze data, prepare performance reports, manage external vendors and budgets, and ensure consistent brand messaging across channels.

Qualifications

• Bachelor’s degree in Marketing, Business, or Communications preferred.
• Equivalent experience in healthcare or dental marketing valued.
• Experience with multi-location practices beneficial.
• On-site in Brea, CA required.

Responsibilities

• Plan, execute, and optimize marketing campaigns across digital, referral, and community channels.
• Increase patient acquisition and retention through targeted campaigns.
• Analyze performance data and prepare reports to improve ROI and practice visibility.
• Collaborate with practice leaders, clinical teams, and external vendors.
• Manage marketing budgets and promotional materials; ensure consistent messaging.
• Support sales initiatives by nurturing relationships with partner practices.
• Identify growth opportunities and contribute to strategic planning.

Skills

Sales strategy

Business development

Account management

Marketing planning

Campaign management

Brand positioning

Digital marketing

Social media management

Content creation

Data analysis

Reporting

Performance tracking

Communication

Presentation

Relationship-building

Education

Bachelor’s degree in Marketing/Business/Communications

Job description

Company Description Crystal Dental Partners is a dental management company that partners with dental practices across California to drive sustainable growth and operational excellence. By leveraging best business practices, leadership, and coaching, the organization provides systems and platforms that help practices achieve specific performance goals while allowing clinicians to focus on high-quality patient care. Partner doctors maintain control of their offices, supported by clear reporting, guidance from the CDP team, and access to a collaborative network of peers. The company is deeply committed to patient care, customer service, and a team-based culture built on taking care of patients, supporting one another, and thriving together. Crystal Dental Partners offers a creative, innovative, and rewarding environment for dental and business professionals who want to contribute to meaningful practice success.
Role Description The Sales Marketing Manager is a full-time, on-site role based in Brea, CA, responsible for driving patient growth and strengthening the Crystal Dental Partners brand and partner practices. This role oversees the planning, execution, and optimization of marketing campaigns, including digital, referral, and community outreach initiatives, to increase patient acquisition and retention. The Sales Marketing Manager analyzes performance data, prepares reports, and recommends strategies to improve conversion rates, return on investment, and overall practice visibility. Day-to-day responsibilities include collaborating with practice leaders and clinical teams, managing external vendors and marketing budgets, coordinating promotional materials, and ensuring consistent messaging across all channels. The person in this role also supports sales initiatives by identifying growth opportunities, nurturing relationships with partner practices, and contributing to strategic planning.
Qualifications

• Candidates should possess skills in sales strategy, business development, and account management to support practice growth and partnership success.
• Candidates should possess skills in marketing planning, campaign management, and brand positioning to strengthen visibility and patient engagement.
• Candidates should possess skills in digital marketing, social media management, and content creation to drive online presence and lead generation.
• Candidates should possess skills in data analysis, reporting, and performance tracking to evaluate marketing effectiveness and inform decision-making.
• Candidates should possess skills in communication, presentation, and relationship-building to collaborate with doctors, practice teams, and external partners.
• Bachelor’s degree in Marketing, Business, Communications, or a related field is preferred; equivalent experience in healthcare or dental marketing is highly valued.
• Experience working with multi-location practices, healthcare services, or dental organizations is beneficial.
• Ability to work on-site in Brea, CA, manage multiple projects, and adapt to a fast-paced, team-oriented environment.