Sales and Events Manager- Long Beach/Anaheim

RMD Group; San Diego (CA); Hybrid; USD 70,000 - 80,000; Full time

Benefits offered by this job

Flexible hybrid work arrangement

Employee discounts at RMD properties

Team development and appreciation

Job summary

RMD Group is seeking a Sales & Event Service Manager to drive private events for Ballast Point Anaheim and Long Beach. The role combines sales, planning, and hands‑on event servicing, with travel between venues and local client engagements.

The ideal candidate will have 3–5 years in event sales/service, a relevant bachelor's degree, and experience with Tripleseat/HubSpot. Hybrid schedule with on-site events and remote work when not required onsite.

Qualifications

• Bachelor's degree in Hospitality, Business, Communications, or related field.
• 3–5 years of experience in event sales and/or event service within hospitality venues.
• Experience with CRM and event-management platforms.

Responsibilities

• Meet or exceed monthly sales goals for Ballast Point Anaheim and Long Beach.
• Plan and host FAMs for planners and partners; manage client relationships and bids.
• Oversee event servicing from contract to completion; manage budgets and post‑event follow-up.

Skills

Outbound prospecting

Sales forecasting

Client relationship management

Public speaking

Education

Bachelor's degree in Hospitality/Business/Communications

Tools

Tripleseat

HubSpot

Social Tables

Job description

Employment Type: Full-Time, Salary Exempt

Base Salary: $70,304–$80,000 annually + commission

Estimated Total Compensation: $115,000–$125,000 annually

About RMD Group

RMD Group is a San Diego-based hospitality company specializing in the development, management, and consulting of distinctive restaurant, nightlife, and lifestyle concepts. For more than two decades, RMD Group has created, operated, and consulted for successful Southern California venues, including Ballast Point, Rustic Root, Huntress, Lumi, Side Bar, and FLUXX.

In addition to its owned and operated concepts, RMD Group partners with select hospitality brands to provide strategic consulting, operational support, and management services. Our hands‑on leadership team brings expertise across design, development, marketing, and operations, with a focus on innovation, growth, and exceptional guest experiences.

About RMD Events

RMD Events is the private events and venue sales division of RMD Group, providing centralized sales, planning, and operational support across a diverse portfolio of Southern California hospitality venues.

Specializing in corporate events, social celebrations, weddings, and large‑scale buyouts, the RMD Events team partners closely with venue leadership to drive private event revenue and deliver a seamless experience from initial inquiry through event execution.

Position Summary

The Sales & Event Service Manager is responsible for generating, contracting, planning, and servicing private events for Ballast Point Anaheim and Ballast Point Long Beach. This role manages the full event lifecycle, from initial inquiry and proposal development through execution and post‑event follow‑up, for groups ranging from approximately 25 to 700 guests.

This hybrid role combines proactive sales and business development with hands‑on event planning and servicing. The Sales & Event Service Manager will drive new and repeat business through prospecting, networking, FAMs, and client entertainment while managing inbound leads and working toward monthly sales goals.

The position works closely with venue leadership and operations teams and is onsite for site tours, client meetings, and key events, with the flexibility to work remotely when onsite presence is not required.

The ideal candidate is a creative, motivated self‑starter who is comfortable independently managing their schedule, sales pipeline, and client relationships while serving as the RMD Events lead for the Orange County and Long Beach market.

Key Responsibilities

Sales & Business Development

• Meet or exceed monthly sales goals for Ballast Point Anaheim and Long Beach and maintain accurate weekly and monthly forecasts.
• Drive outbound sales through consistent prospecting, including calls, emails, social outreach, drop‑ins, and dedicated outreach blocks.
• Develop relationships with corporate offices, hotels and concierges, DMCs, tourism and convention partners, schools, sports and entertainment groups, community organizations, and past clients.
• Respond promptly to inbound leads and qualify opportunities based on guest count, budget, date, event goals, and venue fit.
• Attend networking events, chamber and industry functions, and trade shows throughout Orange County and Long Beach.
• Plan and host FAMs (familiarization events) for planners, hotel concierges, DMCs, and corporate partners.
• Entertain clients and prospects to strengthen relationships and generate repeat and referral business.
• Conduct site tours and present venue spaces, menus, pricing, and booking requirements.
• Create customized proposals, sample menus, layouts, and cost estimates; negotiate terms, secure deposits, and obtain signed contracts in accordance with RMD pricing and policies.
• Maintain accurate sales activity, forecasts, client communication, and deal progress in Tripleseat.

Event Planning & Service

• Manage both quick‑turn bookings for groups of 50 or fewer and larger, high‑touch events requiring customized menus, timelines, floor plans, AV, décor, and vendor coordination.
• Oversee event servicing from signed contract through event completion, including planning calls, timelines, and ongoing client communication.
• Prepare and distribute accurate Banquet Event Orders (BEOs) at least two weeks prior to each event and maintain current event details and financials in Tripleseat.
• Attend important high‑touch events onsite to greet clients, review key event details with the Private Event Lead or MOD, and ensure a smooth handoff to the venue team.
• Identify upsell opportunities, including food and beverage packages, AV, rentals, décor, and third‑party services.
• Manage client budgets, deposits, and payments and ensure final billing is closed out promptly following each event.
• Complete post‑event follow‑up, including final receipts, thank‑you communication, and feedback collection to support repeat business.
• Serve as the primary private events partner for the Ballast Point Anaheim and Ballast Point Long Beach General Managers and leadership teams.
• Attend venue manager and BEO meetings to review upcoming confirmed events, staffing needs, and logistics.
• Maintain proactive communication with the RMD Events team in San Diego regarding sales pipeline, forecasting, events, and departmental processes.

Department & Company Support

• Contribute to department‑wide revenue goals and consistent service standards across the RMD Events portfolio.
• Support lead‑generation initiatives, marketing collateral, social media content, and event photography for the Orange County venues.
• Stay informed about the Orange County and Long Beach event markets, seasonal demand, and competitive landscape.
• Assist with additional responsibilities and special projects as assigned by RMD Partners, Venue General Managers, or the VP/Director of Sales & Events.
• Hybrid position with onsite responsibilities at Ballast Point Anaheim and Long Beach and remote work when onsite presence is not required.
• Onsite responsibilities include site tours, client meetings, FAMs, networking, and important high‑touch events.
• Flexible availability is required, including evenings, weekends, and holidays based on events, tours, and networking needs.
• Must be comfortable independently managing schedules, priorities, and sales pipeline.
• Frequent travel between Anaheim, Long Beach, and local client or networking events is required. Reliable transportation is required.

Qualifications

• Bachelor’s degree in Hospitality, Business, Communications, or a related field preferred; equivalent relevant experience will be considered.
• 3–5 years of experience in event sales and/or event service within restaurants, breweries, hotels, or event venues. Experience in both sales and event service is strongly preferred.
• Demonstrated track record of meeting or exceeding sales goals through outbound prospecting.
• Knowledge of the Orange County and Long Beach markets; an established local network is a plus.
• Experience with Tripleseat, Social Tables, HubSpot, or similar CRM/event management platforms preferred.

Certifications & Requirements

• California Food Handler Card, to be obtained within 30 days of employment.
• RBS (Responsible Beverage Service) certification.
• Completion of required one‑hour anti‑harassment and nondiscrimination training.

Physical Requirements

This position requires the ability to:

• Work in both a home‑office setting and active hospitality environments.
• Sit, stand, or walk for up to eight hours at a time.
• Safely lift at least 30 pounds.
• Bend, stoop, climb, push, and pull as required by the position.
• Travel regularly between Ballast Point Anaheim and Long Beach and attend off‑site client and networking events.

What We Offer

• Flexible hybrid work arrangement with the independence to own and develop your market.
• A collaborative team committed to personal and company growth.
• Employee discounts at RMD properties, including Huntress, Lumi, Rustic Root, Swing Social, and Ballast Point Tasting Rooms.
• Team development, education, and employee appreciation events throughout the year.