Retail Sales Rep

MacAllister Machinery Co., Inc.; Flint (MI); On-site; USD 55,000 - 90,000; Full time

Job summary

MacAllister Machinery Co., Inc. in Michigan is seeking an experienced sales representative to drive new, used, and rental equipment sales across an assigned geographic area.

You will be the main point of contact for existing and new clients, presenting pricing and financing options, building relationships, and closing deals where possible. You will coordinate with branches and managers to balance market share with profitability while supporting Parts, Service, Rental, and other enterprise needs.

Qualifications

• 2+ years of experience in construction equipment sales or related field.
• Knowledge of Caterpillar products.
• Willingness to travel 0-25% for day and night travel.

Responsibilities

• Represent the company to customers in an assigned geographic area, handling new, used, and rental equipment needs.
• Qualify customer needs, present pricing and finance options, and close sales when possible.
• Support enterprise needs across Parts, Service, Rental, and other offerings.
• Maintain accurate customer databases and communicate offers via phone, email, and other means.
• Collaborate with Sales Managers to meet budgets and objectives.
• Demonstrate equipment at store locations to customers.
• Complete required documentation and reporting in a timely manner.

Skills

Construction equipment experience

Caterpillar product knowledge

Sales and customer relation

Education

Bachelor’s Degree in Business or related

Job description

This position will provide a strong presence and work to facilitate the MacAllister “pull strategy” at all retail facilities for all new, used, and rental customer equipment needs. In addition to supporting the branch with equipment sales and rental, this role would act as a customer support representative.

Primary Responsibilities:

• Represent the company through a customer base within an assigned geographic area, including existing and new clients. The range of equipment includes all Cat BCP Products (what we currently call CCE + BCP Core), Used Equipment, and Work Tools
• Responsible for handling all walk-in inquiries related to BCP, Used, or Work Tool equipment sales and supporting the enterprise. This includes identifying and qualifying customer needs, building relationships as the main point of contact, presenting pricing, finance options, and possible solutions. As well as closing sales where possible, or transferring leads to other sales reps or managers
• Ensure all customer needs for enterprise (i.e., Parts, Service, Pump & Shoring, Sitech, Ag, Rental, etc) are supported and managed to the customers’ satisfaction utilizing Company systems. The responsibilities include maintaining clean customer databases, customer fleet information, proactively communicating company offers relevant to the assigned database via telephone, email, and other means
• Work closely with HE Sales Development Manager, the CCE Sales Manager, and the Rental Services Branch Manager regarding sales budgets, unit objectives, and balancing market share with sales profit
• Meet assigned sales objectives
• Maintain an accurate account database and machine population
• Support all BCP, Used, and Work Tools activity in the assigned territory with quotes and necessary back-up as needed for the sales activity of those products
• Interface with other MacAllister sales and service personnel in a team-based approach, assisting others as needed to achieve sales goals and “make it happen”.
• Respond to sales support staff requests and requirements in a timely manner, understanding the importance of each individual contribution to the team’s overall success
• Conduct a machine presentation/demonstration at the store
• Responsible for the timely completion of all necessary company documentation as well as any other general reporting requirements, as required by the Company

Supervisory Responsibilities:

• No formal responsibility for supervising others

Required:

• 2 years or more of experience in construction equipment, preferably Caterpillar equipment
• Knowledge of Caterpillar products
• Occasional Day Travel (0-25%); Occasional Night Travel (0-25%)

Preferred:

• Bachelor’s Degree with a business related concentration
• 5 years or more of experience in Caterpillar construction equipment sales
• Experience working with municipalities
• Knowledge of full range of products (Caterpillar, etc.)All MacAllister Machinery companies are an Equal Employment Opportunity Employer, including Disabled and Veteran applicants.