Sales - Retail Sales Rep

MacAllister Machinery Co., Inc.; Flint (MI); On-site; USD 50,000 - 70,000; Full time

Job summary

A leading machinery company is seeking a motivated individual for a customer support role focused on equipment sales and rentals. The candidate will facilitate the company's pull strategy at retail facilities, meeting customer needs for new, used, and rental equipment. This position requires a Bachelor's degree and 2+ years of experience in construction equipment sales, preferably Caterpillar products. Strong interpersonal skills are essential for this role, along with the ability to meet sales objectives and manage customer relationships effectively.

Qualifications

• Bachelor's degree required.
• 2 years of experience in construction equipment sales, preferably Caterpillar.
• Knowledge of Caterpillar products essential.

Responsibilities

• Represent the company through a customer base.
• Identify and qualify customer needs.
• Build relationships as the main point of contact.
• Ensure customer needs are supported.
• Meet assigned sales objectives.

Job description

Position Summary

This position will provide a strong presence and work to facilitate the MacAllister “pull strategy” at all retail facilities for all new, used, and rental customer equipment needs. In addition to supporting the branch with equipment sales and rental, this role would act as a customer support representative.

Description

This position will provide a strong presence and work to facilitate the MacAllister “pull strategy” at all retail facilities for all new, used, and rental customer equipment needs. In addition to supporting the branch with equipment sales and rental, this role would act as a customer support representative.

Primary Responsibilities

• Represent the company through a customer base within an assigned geographic area, including existing and new clients. The range of equipment includes all Cat BCP Products (what we currently call CCE + BCP Core), Used Equipment, and Work Tools.
• Responsible for handling all walk-in inquiries related to BCP, Used, or Work Tool equipment sales and supporting the enterprise. This includes identifying and qualifying customer needs, building relationships as the main point of contact, presenting pricing, finance options, and possible solutions. As well as closing sales where possible, or transferring leads to other sales reps or managers.
• Ensure all customer needs for enterprise (i.e., Parts, Service, Pump & Shoring, Sitech, Ag, Rental, etc.) are supported and managed to the customers’ satisfaction utilizing Company systems. The responsibilities include maintaining clean customer databases, customer fleet information, proactively communicating company offers relevant to the assigned database via telephone, email, and other means.
• Work closely with HE Sales Development Manager, the CCE Sales Manager, and the Rental Services Branch Manager regarding sales budgets, unit objectives, and balancing market share with sales profit.
• Meet assigned sales objectives.
• Maintain an accurate account database and machine population.
• Support all BCP, Used, and Work Tools activity in the assigned territory with quotes and necessary back-up as needed for the sales activity of those products.
• Interface with other MacAllister sales and service personnel in a team-based approach, assisting others as needed to achieve sales goals and “make it happen”.
• Respond to sales support staff requests and requirements in a timely manner, understanding the importance of each individual contribution to the team’s overall success.
• Conduct a machine presentation/demonstration at the store.
• Responsible for the timely completion of all necessary company documentation as well as any other general reporting requirements, as required by the Company.

Supervisory Responsibilities

• No formal responsibility for supervising others.

Required

• Bachelor's degree.
• 2 years or more of experience in construction equipment, preferably Caterpillar equipment.
• Knowledge of Caterpillar products.
• Occasional Day Travel (0‑25%); Occasional Night Travel (0‑25%).

Preferred

• Bachelor’s Degree with a business related concentration.
• 5 years or more of experience in Caterpillar construction equipment sales.
• Experience working with municipalities.
• Knowledge of full range of products (Caterpillar, etc.).

All MacAllister Machinery companies are an Equal Employment Opportunity Employer, including Disabled and Veteran applicants.