Retail Media Specialist

Equiliem; Santa Monica (CA); Hybrid; USD 88,000 - 104,000; Full time

Benefits offered by this job

Hybrid work (4 days onsite)

Competitive hourly rate

Job summary

Equiliem is seeking a Retail Media Specialist in Santa Monica, CA. You will own and optimize paid search and retail media campaigns across major platforms, including Amazon Ads, Walmart Connect, and DoorDash, directly within Pacvue.

This execution-focused role requires building campaigns, bidding, analyzing performance, and making real-time optimization decisions. You will partner with eCommerce, marketing, brand, and creative teams to drive performance and maximize media ROI.

Qualifications

• 2–4+ years of hands-on retail media or paid search experience.
• Experience managing live campaigns, not just reporting.
• Pacvue experience preferred.
• Experience with two major retail media platforms.
• Strong analytics and ability to turn data into actions.
• Able to manage multiple campaigns in a fast-paced environment.

Responsibilities

• Own campaign execution across sponsored search, display, and retail media.
• Build and optimize campaigns on Amazon Ads, Walmart Connect, DoorDash, and other networks.
• Manage campaigns in Pacvue including bids, budgets, keywords, targeting, pacing, structure.
• Monitor ROAS, ACOS, CPM, CPC, conversion rate, share of voice.
• Identify trends and opportunities to improve results.
• Conduct keyword research, search-term analysis, competitor research, optimization.
• Recommend budget shifts across platforms based on performance.
• Build and maintain dashboards and provide performance insights to stakeholders.
• Collaborate with brand, creative, eCommerce, marketing teams on media strategy.
• Maintain organized campaign naming, docs, and processes.

Skills

Retail media

Paid search

Pacvue

Data analysis

Campaign optimization

Tools

Pacvue

Power BI

Tableau

Helium 10

Job description

Santa Monica, CA | Hybrid – 4 Days Onsite

$50.00/hour

Job ID: 26-09398

Own & Optimize Retail Media Campaigns Across Top E-Commerce Platforms

Are you a hands-on retail media professional who knows how to turn campaign data into stronger performance?

We’re looking for a Retail Media Specialist to take ownership of paid search and retail media campaigns across major platforms including Amazon Ads, Walmart Connect, DoorDash, and other retail media networks.

This is a highly execution-focused role for someone who enjoys being close to the work—from building campaigns and managing bids to analyzing performance, identifying opportunities, and making real-time optimization decisions.

You’ll work directly in Pacvue, partnering with eCommerce, marketing, brand, and creative teams to drive campaign performance and maximize return on media investment.

What You'll Do

• Own campaign execution across sponsored search, display, and retail media campaigns from launch through ongoing optimization
• Build and optimize campaigns across Amazon Ads, Walmart Connect, DoorDash, and other retail media platforms
• Manage campaigns directly in Pacvue, including bids, budgets, keywords, targeting, pacing, and campaign structure
• Monitor key performance metrics including ROAS, ACOS/TACOS, CPM, CPC, conversion rate, and share of voice
• Identify performance trends, anomalies, and opportunities and take action to improve results
• Conduct keyword research, search-term analysis, competitor research, and targeting optimization
• Recommend strategic budget shifts across platforms, campaigns, and media types based on performance
• Build and maintain reporting dashboards and provide clear performance insights to internal stakeholders
• Partner with brand, creative, eCommerce, marketing, and other teams to align media strategy with campaign objectives
• Keep campaign structures, naming conventions, documentation, and processes organized and consistent
• Stay current on retail media trends, platform capabilities, search behavior, and opportunities for optimization

What We're Looking For

• 2–4+ years of hands-on retail media or paid search experience
• Experience directly managing and optimizing live campaigns—not just reporting on campaign performance
• Pacvue experience is preferred
• Experience with at least two major retail media platforms, such as:
• Amazon Ads
• Instacart Ads
• Strong understanding of campaign performance metrics and the ability to turn data into actionable decisions
• Strong analytical and problem-solving skills
• Ability to manage multiple campaigns and priorities in a fast-paced environment
• Strong communication skills and the ability to clearly explain performance, recommendations, and challenges

Nice to Have

• Experience supporting beverage, FMCG, CPG, or consumer brands
• Experience with Power BI, Tableau, Helium 10, or other analytics/BI platforms
• Amazon Ads or other retail media certifications
• Experience with DSP or programmatic retail media
• Experience working with high-volume retail media campaigns

Why This Role

This is an opportunity to get hands-on ownership of retail media performance across some of the industry's most important commerce platforms.

If you enjoy digging into the numbers, making optimization decisions, and seeing your work directly impact campaign performance, this role puts you in the middle of the action.

Location: Santa Monica, CA

Work Arrangement: Hybrid – 4 days onsite per week