Retail Marketing Lead: End-to-End Store & Online Programs

Arrow Fastener Company, LLC; Saddle Brook (NJ); On-site; USD 120,000 - 135,000; Full time

Benefits offered by this job

Healthcare including dental

401(k) with employer match

Paid time off

Life/AD&D insurance

Disability plans

Job summary

Arrow Tool Group in Saddle Brook, NJ is seeking a Retail Marketing Manager to own the retail calendar and drive end-to-end programs across Lowe's, The Home Depot, Menards, and independents. You will own briefs, timelines, asset deadlines, and in-store/online activation to ensure programs are priced, promoted, merchandised, and measured.

The role emphasizes shopper and retailer voice, data-driven decisions, and cross-functional collaboration to land programs on shelf and online on time.

Qualifications

• 7+ years in retail marketing for a consumer or B2B durable goods manufacturer.
• Direct experience with home improvement/hardware retailers (Lowe's/Home Depot/Menards) preferred.
• Track record of end-to-end program execution from brief to in-store/online install.
• Strong consumer and customer centric mindset.
• Fluency in pricing/promotions: price architecture, promo planning, MAP, margin.
• Comfort with syndicated retailer data and turning insights into decisions.
• Excellent project management, schedules, gate dates, and briefs.
• Outstanding written, verbal, and presentation skills with executives.
• Ability to influence and drive accountability without formal authority.
• Willingness to commute to Saddle Brook, NJ office.

Responsibilities

• Retail marketing calendar: build and maintain master annual/quarterly calendar.
• Program execution: end-to-end briefs, timelines, asset deadlines, displays, retailer setup.
• Pricing/promotions: collaborate on price architecture and event pricing.
• Competitive/category intelligence: monitor assortment, pricing, promotions, shelf presence.
• Voice of shopper and retailer: incorporate reviews, ratings, behavior into programs.
• Retailer-ready storytelling: develop line reviews, sell sheets, launch kits, content.
• Measurement: define 'installed', track, publish post-event readouts (ROI, sell-through).
• Cross-functional rhythm: align product, sales, e‑commerce, packaging, supply chain.

Skills

7+ years retail marketing

Hardware/home improvement retail

Execution track record

Consumer/customer centricity

Pricing & promotions knowledge

Data interpretation (POS, ratings)

Project management

Executive presentation skills

Influence without authority

Saddle Brook commute

Education

Bachelor's degree or equivalent experience

Tools

Planogram tools

Retail analytics tools

Job description

Arrow Tool Group in Saddle Brook, NJ is seeking a Retail Marketing Manager to own the retail calendar and drive end-to-end programs across Lowe's, The Home Depot, Menards, and independents. You will own briefs, timelines, asset deadlines, and in-store/online activation to ensure programs are priced, promoted, merchandised, and measured.

The role emphasizes shopper and retailer voice, data-driven decisions, and cross-functional collaboration to land programs on shelf and online on time.