Retail Insights Lead — Data-Driven Marketing & Growth

O POSITIV, Inc.; Santa Monica (CA); Hybrid; USD 110,000 - 130,000; Full time

Benefits offered by this job

Flexible PTO

Wellness days

Medical, Vision, and Dental coverage

401K with matching

Fitness reimbursement

Hybrid schedule (Mon-Thu in office)

Job summary

O Positiv Health is seeking a highly analytical Retail Insights Associate Manager to join our Santa Monica team. You will partner with the retail marketing group to drive smarter marketing across Target, Walmart, CVS, and more, translating data into strategic recommendations that influence business decisions.

You will manage insights projects, collaborate with agency partners, and help optimize KPIs such as ROAS, CPC, and CTR while maintaining a fast-paced, high-growth environment.

Qualifications

• Bachelor’s Degree or equivalent in a highly analytical role.
• 3–5 years in management consulting and/or large CPG/retailer or startup in strategy & ops.
• Experience in retail/shopper marketing or ecommerce is a plus.

Responsibilities

• Drive retail marketing performance analysis across paid media, shopper marketing, and in-store activations to uncover insights, measure impact, and optimize future investments.
• Spearhead consumer insights initiatives and identify new growth opportunities with external partners.
• Translate data into actionable recommendations for retail marketing initiatives and broader business decisions.
• Oversee digital marketing programs across key retailers and platforms.
• Collaborate with agencies to optimize KPIs like ROAS, CPC, CTR, and CVR.

Skills

Data analysis

Project management

Marketing knowledge

Communication

Attention to detail

Education

Bachelor’s Degree

Tools

Excel

CRM systems

Job description

O Positiv Health is seeking a highly analytical Retail Insights Associate Manager to join our Santa Monica team. You will partner with the retail marketing group to drive smarter marketing across Target, Walmart, CVS, and more, translating data into strategic recommendations that influence business decisions.

You will manage insights projects, collaborate with agency partners, and help optimize KPIs such as ROAS, CPC, and CTR while maintaining a fast-paced, high-growth environment.