Residential Product Marketing Intern

BMI Suomi (Icopal Oy, Icopal Katto Oy, Ormax Tiilikatot); United States; On-site; USD 23,000 - 32,000; Full time

Benefits offered by this job

Hourly pay

Job summary

GAF is seeking a Product Marketing Intern for a 10-week program in the United States. You will work with Residential Product Management and Product Marketing to learn how products are conceived, engineered, evaluated, positioned, and delivered to market.

The role offers hands-on experiences, Leadership Dialogues, and Professional Development Workshops as you develop leadership skills and contribute to real projects.

Qualifications

• Pursuing a Bachelor's degree in Marketing or related field.
• Minimum GPA of 3.0.
• Authorized to work in the United States without visa sponsorship.
• May 24, 2027 – August 6, 2027 availability.
• Sophomores graduating 2029 or Juniors graduating 2028.
• Summer internship: 40 hours per week, hourly pay, no benefits.

Responsibilities

• Work with Product Managers to understand GAF's residential product lineup, value propositions, and positioning.
• Leverage Tableau, TM1, Google Analytics, Workfront, and Google Workspace to evaluate product performance and deliver insights.
• Assist with internal and external performance reporting and streamline data collection.
• Gain hands-on exposure to how product marketing initiatives are developed and activated across digital, print, and external communications.
• Learn how marketing collateral is created, maintained, and automated across print/digital formats and workflows.
• Collaborate with R&D, Manufacturing, Supply Chain, Creative, Finance, Sales, external vendors, and customers to advance product initiatives.

Skills

Communication skills

Teamwork

Tableau

TM1

Google Analytics

Workfront

Google Workspace

Education

Bachelor's degree in progress

Tools

Tableau

TM1

Google Analytics

Workfront

Google Workspace

Job description

At GAF, we cover more than just buildings. We cover each other. Under this roof, you will have the tools and resources you need to begin, grow, and develop in your career. Under this roof, you will experience our incredible culture and be empowered to support your teammates, your customers and especially your community through collaboration. Under this roof, we define the future while leading the present through our commitment to continuous improvement and never being satisfied with the status quo. We are GAF. And under this roof, we protect what matters most.

Job Summary

At GAF, we cover more than just buildings. We cover each other. Under this roof, you will have the tools and resources you need to begin, grow, and develop in your career. Under this roof, you will experience our incredible culture and be empowered to support your teammates, your customers and especially your community through collaboration. Under this roof, we define the future while leading the present through our commitment to continuous improvement and never being satisfied with the status quo. We are GAF. And under this roof, we protect what matters most. GAF is looking for a Product Marketing Intern. The ideal candidate for this role is majoring in Marketing. The intern will work with both our Residential Product Management and Product Marketing teams, gaining comprehensive exposure to how products are conceptualized, engineered, evaluated, positioned, and delivered to market. During your 10 week program, you will have the opportunity to learn, contribute and develop leadership skills through your project assignment, Leadership Dialogues and Professional Development Workshops.

Essential Duties

Specific responsibilities include, but are not limited to:

• Work closely with Product Managers to develop a solid understanding of the GAF residential product lineup, core value propositions, product positioning, and the competitive landscape.
• Leverage enterprise tools—including Tableau, TM1, Google Analytics, Workfront, and Google Workspace—to evaluate product performance, analyze portfolio metrics, and deliver data-backed insights to the product team.
• Assist with periodic internal and external performance reporting, actively identifying opportunities to streamline data collection, eliminate redundancies, and automate repetitive tasks.
• Gain hands‑on exposure to how product marketing initiatives are developed and activated across multiple touchpoints, including digital platforms, print collateral, and external communications.
• Gain foundational knowledge of how marketing collateral is created, maintained, and automated across print and digital formats, while learning the operational workflows behind physical/digital sample development, inventory tracking, and vendor management.
• Partner across key functions—including R&D, Manufacturing, Supply Chain, Creative, Digital, Finance, Sales, external vendors, and customers to advance team priorities and residential product initiatives.

Under This Roof, We Require Excellent communication skills are all necessary as is the ability to operate in a team. The successful candidate must be actively pursuing a Bachelor’s Degree from an accredited institution, with a minimum overall GPA of 3.0. Current Sophomores (Graduating 2029) or current Juniors (Graduating 2028) Ability to participate from May 24, 2027 - August 6, 2027 Candidates must be authorized to work in the United States, without visa sponsorship now and in the future. All GAF internship roles are paid at an hourly rate, however, there are no benefits associated with these positions. Candidates are expected to work 40 hours per week over the summer. Transportation, F-1 and HB-1 visa sponsorship will not be provided in association with these positions.

How We Protect What Matters Most

Professional growth and development are very important to us! We offer internal training programs and courses, in addition to our on the job experiences. We put diversity and inclusion into action with our Employee Resource Groups, which unite employees based on common perspectives, identities, demographic factors, or out of a desire to be an ally. GAF complies with federal, state, and local disability laws and makes reasonable accommodations for applicants and employees with disabilities. If a reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact HR Services at 833-HR-XPERT.

Pay Transparency

Base salary and/or rate of pay ranges listed are exclusive of fringe benefits and potential bonuses. Individual compensation offers will be determined based on a variety of factors, including but not limited to geographic location, relevant candidate experience and skill, education, and/or qualifications. Base Hourly Rate: $20.00 GAF complies with federal, state, and local disability laws and makes reasonable accommodations for applicants and employees with disabilities. If a reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact HR Services at 833-HR-XPERT.

Privacy Notice Applicant Notice

With 130+ years in the industry, GAF is the leading roofing manufacturer in North America. As a member of the Standard Industries family of companies, we are also part of the largest roofing and waterproofing business in the world. Our communities help give our work meaning and the products we manufacture help protect what matters most. The shingles help to shelter the families living in the homes in our towns. The TPO helps protect what is under that hospital’s roof. In addition to quality products, we make sure they are installed by quality craftsmen and women. The full GAF portfolio of solutions is supported by an extensive national network of factory-certified contractors. GAF continues to be the leader in quality and offers comprehensive warranty protection on its products and systems. Our success is driven by a commitment to empowering our people to deliver advanced quality and purposeful innovation and the desire to protect what matters most.