Rental Coordinator

ASCO Equipment; Fort Worth (TX); On-site; USD 42,000 - 56,000; Full time

Benefits offered by this job

Paid Training & Advancement

Employer-paid health insurance

401(k) + profit sharing

Paid holidays

ASCO Children’s Education Program

Job summary

ASCO Equipment is seeking a Rental Coordinator in Terrell, TX to build strong customer relationships, handle rental contracts, and manage logistics for equipment needs. The role supports sales and service within a fast-paced environment and contributes to growth in a family-owned business with 65+ years of service.

Ideal candidates will have strong communication, customer service, and negotiation skills, plus knowledge of construction equipment.

Qualifications

• Bachelor’s degree preferred.
• Exceptional relationship-building and communication skills.
• Strong customer service orientation and prior sales experience.
• Strong planning, problem-solving and negotiation abilities.
• Knowledge of construction or related equipment preferred.
• Solid computer skills and knowledge of general business software and G-suite platform.

Responsibilities

• Establish new accounts and maintain existing book of business.
• Warmly greet walk-in and call-in customers and provide superior customer service.
• Process rental quotes, reservations and contracts using company operating system.
• Coordinate & communicate with managers and sales teams to meet customer needs.
• Participate in product presentations at customer clinics, open houses, and sponsored events.
• Address customer issues and provide solutions effectively and satisfactorily.
• Adhere to all Safety Rules and completing Safety Training as required.
• Perform other duties as assigned by the supervisor.
• Represent ASCO in a positive and professional manner at all times.

Skills

Relationship-building

Communication

Customer service

Sales experience

Planning & negotiation

Construction equipment knowledge

G‑Suite proficiency

General business software

Education

Bachelor’s Degree (preferred)

Job description

Terrell Branch / Full-Time / On-Site

At ASCO, we live by one motto: “We’re On It.” Whether it’s sales, service, rentals, or repairs, we’re ready to tackle any equipment challenge our customers face. Now we’re looking for a skilled Rental Coordinator in the Terrell, Texas Rental Department.

About this Role

Rental Coordinators will be responsible for building relationships with customers while meeting their equipment needs. They will need to be effective communicators, ambitious self-starters with a desire for succeeding in a fast paced environment. The Rental Coordinators will be responsible for a variety of different functions including writing rental contracts, and managing logistics for equipment. They will provide sales support to the Rental Department and Rental Outside Sales Representative. The sales function focuses on retention of existing customer base while targeting new clients in order to implement a continuous growth plan.

Join our team and be part of a family-owned and operated legacy built on exceptional service and continuous growth for over 65 years.

RESPONSIBILITIES:

• Establish new accounts and maintain existing book of business.
• Warmly greet walk‑in and call‑in customers and provide superior customer service.
• Process rental quotes, reservations and contracts using company operating system.
• Coordinate & communicate with managers and sales teams to meet customer needs.
• Participate in product presentations at customer clinics, open houses, and sponsored events.
• Address customer issues and provide solutions effectively and satisfactorily.
• Adhere to all Safety Rules and completing Safety Training as required.
• Perform other duties as assigned by the supervisor.
• Represent ASCO in a positive and professional manner at all times.
• Bachelor’s Degree Prefered
• Exceptional relationship‑building and communication skills
• Strong customer service orientation and prior sales experience
• Strong planning, problem‑solving and negotiation abilities
• Knowledge of construction or related equipment preferred
• Solid computer skills and knowledge of general business software and G-suite platform

Why Join Team ASCO?

Compensation & Benefits:

• Paid Training & Advancement Opportunities
• 100% employer-paid health insurance, 401(k) + profit sharing, and paid holidays

Unique Perks:

• ASCO Children’s Education Program: Financial assistance for employees’ children pursuing higher education

Our Core Values:

• Honor God
• Develop People
• Pursue Excellence
• Grow Profitably

Be Part of Something Bigger

At ASCO, we’re not just servicing equipment – we’re offering a career with a company that puts people first. Our vision is simple: To be a blessing to those we serve. If you’re a results-driven professional with a passion for solving challenges, we want you on our team.

ASCO Equipment, Inc. is an Equal Opportunity Employer of women, minorities, protected veterans, and individuals with disabilities.