Remote YouTube Growth Strategist & Retention Lead

Hammer Media LLC; Austin (TX); Hybrid; USD 90,000 - 130,000; Full time

Benefits offered by this job

Awesome Office & Team

Unlimited PTO

Health & Wealth

Lunch & Events

Pet-friendly

Job summary

Hammer Media LLC is seeking a YouTube Strategist & Retention Lead to maximize the performance of Financial Audit, a long-form, unscripted YouTube series blending interviews, reality TV, storytelling, and personal finance.

You’ll analyze performance, identify trends, test ideas, and translate insights into repeatable strategies that improve audience retention and channel growth. You’ll collaborate with producers, editors, and leadership to optimize every stage of the viewer journey.

Qualifications

• Experience growing YouTube channels or optimizing long-form digital content.
• Strong ability to interpret retention curves and identify why viewers leave.
• Proven track record of data-driven decisions to improve watch time.
• Excellent analytical and problem-solving skills.
• Ability to communicate insights to creative and business teams.
• Self-starter who thrives in a fast-paced environment.

Responsibilities

• Manage content and strategy for Financial Audit.
• Analyze YouTube data including audience retention, watch time, AVD, and engagement metrics.
• Provide actionable feedback to producers and editors.
• Identify where viewers drop off and recommend changes to pacing, storytelling, editing, scripting, graphics, music, and structure.
• Develop best practices for hooks, intros, transitions, pattern interrupts, and end-of-video retention.
• Collaborate with editors throughout post-production to maximize audience engagement.
• Analyze title and thumbnail performance.
• Build dashboards and recurring reports highlighting key metrics and insights.
• Present findings and recommendations to leadership and creative teams.
• Help establish repeatable frameworks and playbooks that improve performance across channels.
• Stay current on YouTube algorithm changes, platform updates, and emerging best practices.

Skills

YouTube growth

Analytics interpretation

Data-driven decisions

Storytelling understanding

Reporting to stakeholders

Ownership

Problem-solving

Tools

YouTube Analytics

Dashboarding

Performance analysis

Job description

Hammer Media LLC is seeking a YouTube Strategist & Retention Lead to maximize the performance of Financial Audit, a long-form, unscripted YouTube series blending interviews, reality TV, storytelling, and personal finance.

You’ll analyze performance, identify trends, test ideas, and translate insights into repeatable strategies that improve audience retention and channel growth. You’ll collaborate with producers, editors, and leadership to optimize every stage of the viewer journey.