Remote VP of Brands & Growth Strategy

Viridian Brands; United States; Teletrabalho; USD 175 000 - 225 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Unlimited PTO

401(k) with employer matching

Health and dental insurance

Disability coverage

Resumo da oferta

Viridian Brands is seeking a Vice President of Brands to lead the commercial side of multiple consumer health brands. You will decide how each brand reaches customers, launches, and grows across channels, media, creator programs, and inventory planning, within the board-defined proposition, pricing, and claims boundaries.

You will lead several brands at once, across categories and stages, shaping go-to-market plans, measuring performance, and building playbooks that define how Viridian brands

Qualificações

• 8+ years of experience in consumer brands with high-growth or marketplace-led context.
• End-to-end brand ownership including P&L, listings, ads, and inventory.
• Proven ability to manage agencies, creators, and manufacturers from the client side.

Responsabilidades

• Shape commercial strategy across channels, launch, media, promotion, and inventory.
• Lead go-to-market across Amazon, DTC, and retail with autonomy.
• Direct agencies, creators, and specialists, and set standards.
• Own the customer experience from storefronts to service and reviews.
• Coordinate purchase orders, production timing, inventory, and launch readiness.
• Present weekly business updates and board-ready reporting.
• Build programs, playbooks, and reporting for Viridian brands.

Conhecimentos

Brand management

Go-to-market strategy

Agency & creator management

P&L ownership

Amazon & DTC experience

Descrição da oferta de emprego

Viridian Brands is seeking a Vice President of Brands to lead the commercial side of multiple consumer health brands. You will decide how each brand reaches customers, launches, and grows across channels, media, creator programs, and inventory planning, within the board-defined proposition, pricing, and claims boundaries.

You will lead several brands at once, across categories and stages, shaping go-to-market plans, measuring performance, and building playbooks that define how Viridian brands