Remote VP, Media & Growth Strategy

MarketBridge; United States; Remote; USD 130,000 - 180,000; Full time

Benefits offered by this job

Time Off & Flexibility

Health & Wellness

Financial Security – 401(k)

Learning & Growth

Tech & Perks

Job summary

Marketbridge, a leading B2B Go-to-Market agency, is seeking a Vice President, Media. You will provide strategic and operational leadership across the media practice, setting standards, tools, processes, talent model, and commercial approach to support growth while maintaining quality across client engagements.

You will also serve as a senior media advisor on our most complex accounts and play an active role in new business, organizational planning, and the ongoing development of Marketbridge’s

Qualifications

• 15+ years of experience in media strategy, planning, buying, and leadership; ideally within an agency environment.
• Significant experience leading media strategy and delivery for large, complex enterprise clients.
• Deep understanding of B2B media, including programmatic, paid social, SEM, trade publications, traditional media, and integrated channel planning.
• Proven experience building, scaling, or transforming a media practice or substantial media capability.
• Experience leading distributed, global, offshore, or blended delivery teams.

Responsibilities

• Define and lead the vision, methodology, and strategic direction of the integrated media practice.
• Build the team, leadership structure, and delivery model required to scale the practice while continuing to evolve and strengthen Marketbridge’s media offering.
• Develop a scalable global operating model, including offshore and distributed delivery capabilities, that supports growth without compromising strategic quality or client experience.
• Establish consistent media standards, processes, tools, and governance across teams.
• Identify opportunities to expand Marketbridge’s media capabilities and differentiate our offering in the market.
• Contribute to agency growth through new business development, pitches, capability presentations, and solution design.
• Provide senior strategic oversight across integrated media planning and activation for enterprise B2B clients.
• Advise clients on media investment, channel strategy, measurement, organizational structure, and long-term transformation.
• Ensure media strategies are connected to clients’ broader business, brand, demand generation, and revenue objectives.
• Oversee the development of cross-channel programs spanning programmatic, paid social, SEM, trade publications, traditional media, outdoor, and emerging channels.
• Serve as the escalation point and senior strategic counsel for complex client engagements.
• Design and implement scalable delivery models that improve quality, efficiency, consistency, and profitability.
• Lead the continued development of offshore and distributed media capabilities, ensuring clear ownership, strong communication, and consistent quality standards.
• Determine the appropriate balance of onshore, offshore, centralized, and client-dedicated resources.
• Partner with operations and finance leaders to oversee pricing, staffing, utilization, resourcing, and margin performance.
• Establish clear roles, workflows, quality-control processes, and service-level expectations across the media function.
• Monitor the health of the practice and proactively address capacity, capability, and delivery risks.
• Lead, develop, and retain a high-performing team of media leaders and practitioners.
• Build a clear organizational structure and career path that supports both team growth and business needs.
• Coach senior team members and strengthen leadership capabilities throughout the practice.
• Identify future talent and skill requirements as the media landscape and client needs evolve.
• Foster a culture of accountability, collaboration, innovation, and continuous improvement.
• Act as an executive-level partner to senior client stakeholders.
• Build confidence in Marketbridge’s media capabilities through clear, commercially grounded recommendations.
• Partner with client leaders to identify opportunities for account expansion and increased media investment.
• Oversee major media budgets and ensure appropriate governance, risk management, and financial accountability.
• Support the development of pricing models, scopes of work, staffing plans, and commercial agreements.
• Establish the practice’s approach to media measurement, optimization, reporting, and performance storytelling.
• Partner with analytics and technology leaders to strengthen the connection between media performance and business outcomes.
• Evaluate emerging platforms, technologies, AI-enabled solutions, and industry developments.
• Ensure the practice remains current with evolving privacy requirements, buying models, platform capabilities, and B2B media trends.
• Introduce new approaches that improve performance, efficiency, and the client experience.

Skills

Media leadership

Strategy and planning

Client advisory

Global delivery

New business

Tools

The Trade Desk

DV360

Job description

Marketbridge, a leading B2B Go-to-Market agency, is seeking a Vice President, Media. You will provide strategic and operational leadership across the media practice, setting standards, tools, processes, talent model, and commercial approach to support growth while maintaining quality across client engagements.

You will also serve as a senior media advisor on our most complex accounts and play an active role in new business, organizational planning, and the ongoing development of Marketbridge’s