Remote Tourism E-commerce Specialist

Placements24; Redmond (WA); Hybrid; USD 25,000 - 36,000; Full time

Benefits offered by this job

Fully remote work arrangement

Competitive salary with potential for绩

Job summary

Placements24 is seeking a Remote Tourism E-commerce Specialist to optimize online sales channels and enhance the customer journey from discovery to booking. The role emphasizes digital marketing, analytics, and conversion optimization to drive revenue, with flexibility to operate from anywhere within South Africa.

You will manage product listings, collaborate with content creators, and monitor e-commerce performance, staying ahead of trends in digital tourism and online travel.

Qualifications

• 3+ years in e-commerce management, preferably in travel or services.
• Strong knowledge of digital marketing channels including SEO/SEM and email marketing.
• Experience with Shopify or WooCommerce and analytics platforms.

Responsibilities

• Manage and optimize the e-commerce website and booking engine for user experience and conversion.
• Develop and execute digital marketing campaigns to drive traffic and sales.
• Analyze performance data and customer behavior to identify growth opportunities.
• Implement A/B testing to improve conversion rates and engagement.
• Maintain accurate product listings with compelling descriptions and imagery.

Skills

E-commerce management

Digital marketing

Conversion optimization

Strong written communication

Education

Bachelor's degree in Marketing or related field

Tools

Shopify

WooCommerce

Google Analytics

Job description

About the Role

Our client, a forward-thinking digital travel agency specializing in unique South African experiences, is seeking a highly motivated and skilled Remote Tourism E-commerce Specialist. This role is entirely remote, offering the flexibility to work from anywhere within South Africa. You will be responsible for optimizing our online sales channels, enhancing the customer journey from discovery to booking, and driving revenue growth through effective digital marketing strategies. The ideal candidate will have a deep understanding of the tourism sector, coupled with expertise in e-commerce platforms, digital analytics, and conversion rate optimization. This is a critical role in expanding our online footprint and delivering exceptional digital experiences to travelers interested in **South Africa's** diverse offerings.

Key Responsibilities

• Manage and optimize the company's e-commerce website and booking engine for maximum user experience and conversion.
• Develop and execute digital marketing campaigns, including SEO, SEM, social media advertising, and email marketing, to drive traffic and sales.
• Analyze website performance data, customer behavior, and sales trends to identify opportunities for improvement.
• Implement A/B testing and other optimization techniques to improve conversion rates and customer engagement.
• Manage online product listings, ensuring accuracy, compelling descriptions, and attractive imagery for tours and packages.
• Collaborate with content creators to develop engaging online content that promotes destinations and experiences.
• Monitor competitor activities and industry best practices in e-commerce and online travel.
• Manage online payment gateways and ensure a secure and seamless transaction process.
• Provide reports on key e-commerce metrics and performance to management.
• Stay updated on emerging technologies and trends in digital tourism and e-commerce.

Requirements

• Proven experience (3+ years) in e-commerce management, preferably within the tourism or travel industry.
• Strong understanding of digital marketing channels (SEO, SEM, Social Media, Email Marketing).
• Proficiency in using e-commerce platforms (e.g., Shopify, WooCommerce) and analytics tools (e.g., Google Analytics).
• Demonstrated ability to improve conversion rates and drive online sales.
• Excellent analytical and problem-solving skills.
• Strong written and verbal communication skills, with a talent for creating compelling online content.
• Ability to work independently, manage time effectively, and meet deadlines in a remote work environment.
• A passion for travel and a good knowledge of South African destinations is a plus.
• Bachelor's degree in Marketing, E-commerce, Business, or a related field is preferred.
• Must have reliable internet access and a dedicated home office setup.

Benefits

• Fully remote work arrangement, offering flexibility and work-life balance.
• Competitive salary and potential for performance bonuses.
• Opportunity to shape the digital strategy of a growing travel company.
• Professional development in the booming field of online travel.
• Contribution to travel industry innovation.
• Supportive remote team environment.