Remote Tagging & Analytics Manager

J.D. Power; City of Troy (NY); Remote; USD 113,000 - 130,000; Full time

Job summary

JD Power is seeking a Manager of Tagging and Analytics to guard data quality and tagging governance across our retail analytics ecosystem. You will drive tagging standards, coordinate with internal teams and external vendors, and ensure clean, standardized data flows for advanced analytics across the SmartDigital portfolio.

You will lead governance, measurement strategy, and vendor relationships while ensuring privacy compliance and data integrity.

Qualifications

• 6-10 years in digital analytics, measurement, or data governance roles.
• 2+ years hands-on GA4 implementation and troubleshooting.
• 5+ years in a tag management system environment (e.g., GTM).
• Bachelor's degree required; master's preferred.

Responsibilities

• Oversee tagging governance and accuracy across the analytics ecosystem.
• Manage tag placements across containers (Adobe, GTM, Tealium).
• Perform data layer validation and release management.
• Monitor tagging defects, QA, and troubleshooting.
• Maintain vendor and developer relationships; enforce governance standards.
• Ensure privacy and consent compliance.
• Coordinate audit reports for reliable data capture.
• Define measurement strategy and tagging specifications.

Skills

Digital analytics

GA4

Tag management

Data governance

Vendor management

Project management

Communication

Education

Bachelor's degree

Master's degree preferred

Tools

GA4 implementation

Google Tag Manager

Adobe Analytics

Job description

JD Power is seeking a Manager of Tagging and Analytics to guard data quality and tagging governance across our retail analytics ecosystem. You will drive tagging standards, coordinate with internal teams and external vendors, and ensure clean, standardized data flows for advanced analytics across the SmartDigital portfolio.

You will lead governance, measurement strategy, and vendor relationships while ensuring privacy compliance and data integrity.