Remote Sports Content Creator: Video & Social Growth

Gannett Co; McLean (VA); A distancia; USD 53.000 - 82.000; Jornada completa

Descripción de la vacante

USA TODAY seeks a dynamic Content Creator to amplify our Sports journalism across our website, app, social platforms and newsletters, expanding reach and audience engagement. The ideal candidate is a personality-driven creator with deep sports content experience, comfortable on camera, and skilled at platform-native storytelling—video, social posts and newsletters.

You will work across Instagram, TikTok, YouTube, Reddit and emerging platforms to reach younger audiences and deepen engagement.

Formación

• Bachelor's degree in communications, journalism, public relations or related field or equivalent combination of education and experience.
• 3+ years in a digitally-focused news organization; journalism and sports experience mandatory.
• Experience creating content optimized for social media, newsletters, or search; SEO knowledge; platforms include Instagram, YouTube, TikTok.
• Commitment to detail, accuracy and ethics in journalism.
• Ability to multitask and meet deadlines under pressure.
• Familiarity with analytics tools (Parse.ly, Google Analytics, Trends).

Responsabilidades

• Curate and program USA TODAY Sports homepage and craft app alerts.
• Create engaging social content reflecting USA TODAY's voice, including video.
• Curate/write USA TODAY Sports newsletters to deepen audience connection.
• Collaborate with reporters, editors and audience development teams to amplify coverage.
• Manage user-generated content and influencer partnerships as needed.
• Assist with on-site content optimization for discoverability.
• Experiment with emerging platforms to accelerate audience growth.
• Support live coverage for breaking news and tentpole events.

Conocimientos

Social media content creation

Video storytelling

Audience engagement

Editorial integrity

Deadline pressure

Educación

Bachelor's degree in communications, journalism or related field

Herramientas

Video editing apps

Canva

Premiere

Hootsuite

Echobox

Descripción del empleo

USA TODAY seeks a dynamic Content Creator to amplify our Sports journalism across our website, app, social platforms and newsletters, expanding reach and audience engagement. The ideal candidate is a personality-driven creator with deep sports content experience, comfortable on camera, and skilled at platform-native storytelling—video, social posts and newsletters.

You will work across Instagram, TikTok, YouTube, Reddit and emerging platforms to reach younger audiences and deepen engagement.