Remote Social Media Marketing Manager

Placements24; Willows (CA); Hybrid; USD 70,000 - 110,000; Full time

Benefits offered by this job

Health insurance

Retirement savings plan

Flexible working hours

Generous annual leave

Professional development

Remote work culture

Job summary

Placements24 is seeking an experienced Remote Social Media Marketing Manager to lead and elevate client social media presence. This fully remote role emphasizes strategy, content creation, paid campaigns, and community management to drive brand awareness and lead generation from a home-based setup.

You will collaborate with account managers, content creators, and designers to ensure cohesive campaigns and up-to-date stays with latest platform trends.

Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, or a related field is required.
• Minimum of 4 years of experience managing social media strategies and campaigns for brands or clients.
• Proven success in developing and executing organic and paid social media campaigns.
• In-depth knowledge of major social media platforms, their algorithms, and best practices.

Responsibilities

• Develop and implement comprehensive social media strategies for clients across platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok).
• Create, curate, and manage engaging content tailored to each platform and audience.
• Plan, execute, and optimize paid social media advertising campaigns to achieve client objectives.
• Monitor social media channels for industry trends, feedback, and competitive activity.
• Engage with followers and foster a positive community environment.
• Analyze social media performance metrics and provide actionable recommendations.

Skills

Social media strategy

Content creation

Copywriting

Analytics

Education

Bachelor's degree in Marketing, Communications, Journalism, or related field

Tools

Hootsuite

Buffer

Sprout Social

Job description

About the Role

Our client is a forward-thinking digital agency looking for an experienced and creative Remote Social Media Marketing Manager to lead and elevate their clients' social media presence. This is a fully remote role, allowing you to work from the comfort of your home office. The ideal candidate will have a deep understanding of social media platforms, content strategy, community management, and performance analytics. You will be responsible for developing innovative social media strategies, creating engaging content, managing social media advertising campaigns, and fostering online communities for a diverse range of clients. This position requires a proactive, results-driven individual with excellent communication and analytical skills. You will work closely with account managers, content creators, and graphic designers to ensure cohesive and impactful campaigns that align with client objectives and brand identities. We are seeking a strategic thinker who can stay ahead of social media trends and translate them into actionable plans. The successful applicant will play a crucial role in driving brand awareness, engagement, and lead generation for our client's portfolio. This remote opportunity offers significant autonomy and the chance to make a substantial impact on client success from your base in or around Welkom, Free State.

Key Responsibilities

• Develop and implement comprehensive social media strategies for clients across various platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, TikTok).
• Create, curate, and manage engaging, high-quality content (text, images, video) tailored to each platform and audience.
• Plan, execute, and optimize paid social media advertising campaigns to achieve client objectives (e.g., reach, engagement, conversions).
• Monitor social media channels for industry trends, customer feedback, and competitive activity.
• Engage with followers, respond to comments and messages promptly, and foster a positive community environment.
• Analyze social media performance metrics, generate insightful reports, and provide actionable recommendations for strategy adjustments.
• Collaborate with internal teams (creative, account management) to ensure brand consistency and campaign alignment.
• Stay updated on the latest social media best practices, tools, and platform algorithm changes.
• Manage social media scheduling tools and ensure timely posting of content.
• Identify opportunities for influencer collaborations and strategic partnerships.

Requirements

• Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• Minimum of 4 years of experience managing social media strategies and campaigns for brands or clients.
• Proven success in developing and executing organic and paid social media campaigns.
• In-depth knowledge of major social media platforms, their algorithms, and best practices.
• Experience with social media management and scheduling tools (e.g., Hootsuite, Buffer, Sprout Social).
• Strong understanding of social media analytics and reporting tools (e.g., Facebook Insights, Google Analytics).
• Excellent written and verbal communication skills, with strong copywriting and editing abilities.
• Creative thinking and a keen eye for visual aesthetics.
• Ability to manage multiple projects and clients simultaneously in a remote setting.
• Demonstrated ability to build and engage online communities.

Benefits

• This role offers the ultimate flexibility with a fully remote work arrangement, allowing you to work from your preferred location.
• Our client provides a competitive salary and benefits package designed for remote professionals.
• This includes comprehensive health insurance coverage, ensuring you and your family are well-protected.
• A generous annual leave allowance is provided, along with flexible working hours to accommodate your personal needs.
• Professional development is a priority, with access to online training, webinars, and industry events to keep your skills sharp.
• The company offers a retirement savings plan with employer contributions.
• We foster a supportive and collaborative remote work culture, emphasizing autonomy and trust.
• Regular virtual team meetings and social events help maintain strong connections and a sense of belonging, no matter where you are based.
• This position allows you to contribute your expertise from anywhere, including the Welkom region.